Professional Summary
Professional Overview
Greg Pinnix is an accomplished sales and business development leader with over 15 years of experience driving growth and revenue optimization for B2B technology companies. As the Head of Sales Development at ActivTrak, he is responsible for leading a high-performing team in developing innovative sales strategies, implementing best-in-class sales processes, and identifying new market opportunities to fuel the company's continued expansion.
Experience Summary
Current Role
As the Head of Sales Development at ActivTrak, Greg oversees the strategy, operations, and performance of the company's sales development team. He is instrumental in driving the organization's revenue growth by implementing efficient lead generation and qualification processes, training and developing sales representatives, and fostering a sales culture focused on excellence and customer success. Under his leadership, the sales development team has consistently exceeded quarterly targets, contributing significantly to ActivTrak's overall business performance.
Career Progression
Prior to his current role, Greg held several sales leadership positions at prominent technology companies, including Director of Sales Development at Pendo.io and Manager of Enterprise Account Development at Avalara. In these roles, he demonstrated a track record of success in building and leading high-performing teams, implementing data-driven sales strategies, and driving sustainable revenue growth.
Earlier in his career, Greg gained valuable experience in e-commerce, account management, and sales roles at companies such as ChannelAdvisor, Intuit, and Sageworks. This diverse background has equipped him with a deep understanding of sales and marketing dynamics, allowing him to effectively navigate complex B2B sales environments and deliver consistent results.
Academic Background
Greg holds a Bachelor of Science degree in Business Administration from Fayetteville State University, where he also serves on the Board of Trustees. His academic achievements and continued involvement in the university's governance demonstrate his commitment to professional development and giving back to the community.
Areas of Expertise
- Sales strategy and process development
- Lead generation and qualification
- Sales team management and coaching
- Talent acquisition and team building
- Data-driven decision making and performance optimization
- Cross-functional collaboration and strategic partnerships
- Innovative sales techniques and technology implementation
Professional Impact
Throughout his career, Greg has been recognized for his ability to drive measurable results and contribute to the success of the organizations he has served. At Pendo.io, he led the sales development team to consistently exceed their quarterly revenue targets, contributing to the company's overall growth trajectory. At Avalara, he played a pivotal role in expanding the enterprise sales pipeline and improving customer retention rates.
Greg's industry expertise and leadership skills have also been recognized through his involvement in professional organizations, such as his membership on the Y-Guides Advisory Board at the YMCA of the Triangle, where he provided strategic guidance and support to the organization.
Conclusion
Greg Pinnix is a seasoned sales and business development leader with a proven track record of driving revenue growth and operational excellence. With his extensive experience, deep industry knowledge, and strategic mindset, he is well-positioned to continue making a significant impact in his role as the Head of Sales Development at ActivTrak, where he will play a crucial part in shaping the company's future success.
