Gretchen Bartelt-Miller

Senior Vice President, Marketing and Communications

Professional Overview
Gretchen Bartelt-Miller is a seasoned marketing and communications executive with over 20 years of experience driving strategic brand positioning and elevating organizational visibility across diverse industries. As the Senior Vice President of Marketing and Communications at PS Seasoning, she leverages her expertise in integrated marketing, public relations, and digital strategy to spearhead impactful campaigns that enhance the company's market presence and engagement with key stakeholders.

Experience Summary

Current Role
As the Senior Vice President of Marketing and Communications at PS Seasoning, Gretchen is responsible for overseeing all aspects of the company's marketing and communications efforts. She leads a team of talented professionals to develop and execute comprehensive strategies that align with the organization's business objectives and foster stronger connections with customers, partners, and the broader industry. Under her guidance, PS Seasoning has solidified its position as a leading provider of high-quality seasonings and spices, while enhancing brand recognition and customer loyalty through innovative digital campaigns and strategic partnerships.

Career Progression
Prior to her current role, Gretchen held various communications leadership positions at prominent organizations. As the Vice President of Communications at Northwestern Mutual, she spearheaded the company's external and internal communication initiatives, driving increased brand visibility and employee engagement during a period of significant growth and transformation. Earlier in her career, Gretchen served as the Senior Director of Communications at Northwestern Mutual and the Director of Global External Communications at Johnson Controls, where she successfully led the implementation of integrated communication strategies that amplified the companies' market positioning and industry influence.

Academic Background
Gretchen holds a Bachelor of Arts degree in Journalism from the University of North Carolina at Chapel Hill, where she graduated with distinction and was recognized for her exceptional academic performance.

Areas of Expertise

• Integrated marketing and communications strategy

• Brand positioning and reputation management

• Digital marketing and social media campaign development

• Crisis communication and public relations

• Stakeholder engagement and employee communication

• Data-driven decision making and performance optimization

Professional Impact
Throughout her career, Gretchen has consistently demonstrated her ability to drive measurable results and elevate the visibility and performance of the organizations she has served. Her leadership in developing and executing innovative marketing and communication initiatives has contributed to significant increases in brand awareness, customer engagement, and market share for her employers. Gretchen is recognized as a strategic thinker and collaborative partner who leverages her deep industry knowledge and analytical skills to create impactful, data-driven solutions that deliver long-term value.

Conclusion
Gretchen Bartelt-Miller is a versatile and accomplished marketing and communications professional who excels at leveraging her extensive expertise to propel organizations to new heights. In her current role at PS Seasoning, she is poised to continue driving the company's success through her strategic vision, innovative approach, and unwavering commitment to excellence.