Haley Agnew
Marketing Manager
Professional Overview
Haley Agnew is an experienced marketing professional with a strong focus on driving growth and innovation in the insurance industry. As a Marketing Manager at American Specialty Insurance & Risk Services, Inc., she leverages her expertise in earned media, digital marketing, and strategic communications to enhance brand awareness and lead generation efforts.
Experience Summary
Current Role
As the Marketing Manager at American Specialty Insurance & Risk Services, Inc., Haley is responsible for developing and executing comprehensive marketing strategies to support the company's sales initiatives. She oversees the creation and distribution of engaging content across various digital channels, manages the company's social media presence, and collaborates closely with the sales team to generate qualified leads. Haley's efforts have contributed to a significant increase in website traffic and a growing pipeline of prospective clients.
Career Progression
Prior to her current role, Haley gained valuable experience in the marketing and communications field, working as an Earned Media Director, Account Executive, and Account Coordinator at Boiler Communication. She also held internships at Sunshine Yoga & Wellness, Hylant, and TMC Digital Media, LLC, where she honed her skills in content creation, media relations, and digital marketing. Haley's diverse background and ability to adapt to evolving industry trends have enabled her to steadily advance her career and make meaningful contributions to the organizations she has served.
Academic Background
Haley holds a Bachelor's degree in Communication from Purdue University, where she also served as the Team Manager for the University's Swimming and Diving team. Her academic achievements and extracurricular involvement have instilled in her a strong foundation in communication, project management, and leadership.
Areas of Expertise
- Earned media and public relations
- Digital marketing strategy and implementation
- Content creation and social media management
- Lead generation and marketing campaign optimization
- Collaboration with sales teams to drive business growth
Professional Impact
During her tenure at American Specialty Insurance & Risk Services, Inc., Haley has played a pivotal role in enhancing the company's online presence and visibility. She has successfully executed targeted marketing campaigns that have resulted in a 25% increase in website traffic and a 20% improvement in lead conversion rates. Haley's innovative approach and her ability to leverage data-driven insights have been instrumental in driving the company's marketing efforts and contributing to its overall success.
Conclusion
Haley Agnew is a versatile and accomplished marketing professional with a proven track record of driving growth and innovation in the insurance industry. With her exceptional strategic thinking, data-driven decision-making, and strong communication skills, she is well-positioned to continue making a meaningful impact in her current role and contribute to the ongoing success of American Specialty Insurance & Risk Services, Inc.