Haley Robertson

Digital Design Leader | User Experience Innovator

Professional Overview

Haley Robertson is a versatile digital design expert with a proven track record of driving impactful customer experiences. As the Head of Digital Design at CliC Eyewear Inc., she leads a talented team in crafting visually stunning and user-centric digital solutions that captivate and delight customers.

Experience Summary

Current Role

As the Head of Digital Design at CliC Eyewear Inc., Haley oversees the end-to-end digital design process, from conceptualization to implementation. She is responsible for leading a team of UI/UX designers, graphic artists, and front-end developers to create cohesive and intuitive digital experiences across the company's e-commerce platform, mobile applications, and marketing assets. Under her guidance, CliC Eyewear has experienced a 25% increase in customer engagement and a 15% uplift in online sales.

Career Progression

Prior to her current role, Haley served as the UI and UX Designer for CliC Eyewear's e-commerce division, where she spearheaded the redesign of the company's online store, resulting in a 30% improvement in conversion rates. Before joining CliC Eyewear, she held the position of Lead Graphic Designer at Ethisphere, where she was instrumental in developing the company's visual brand identity and executing impactful marketing campaigns. Haley's earlier experience includes roles as a Graphic Designer at EBQ and as a Studio Manager at White Studios, where she honed her skills in design, project management, and client relations.

Academic Background

Haley holds a Bachelor of Fine Arts degree in Graphic Design from Full Sail University, where she graduated with honors.

Areas of Expertise

• User experience (UX) design

• User interface (UI) design

• Responsive web design

• Mobile app design

• Brand identity development

• Visual storytelling

• Project management

• Team leadership and mentorship

Professional Impact

Haley's innovative design solutions and collaborative approach have consistently driven measurable improvements in customer engagement, conversion rates, and brand recognition for her clients. She is recognized as a thought leader in the digital design industry, frequently speaking at industry events and sharing her insights on emerging trends and best practices.

Conclusion

With a passion for crafting exceptional digital experiences and a track record of delivering strategic and impactful design solutions, Haley Robertson is a valuable asset to any organization seeking to elevate its digital presence and delight its customers.