Hanna Paek
Senior Knits Designer | New York, New York
Professional Overview
Hanna Paek is a seasoned fashion design professional with over a decade of experience in the knits design industry. As a Senior Knits Designer, she leverages her deep expertise in textile design, trend forecasting, and product development to create innovative and commercially successful collections for leading apparel brands.
Experience Summary
Current Role
Hanna currently serves as the Senior Knits Designer at J.Crew, where she is responsible for leading the design and development of the brand's knit product lines. In this role, she collaborates cross-functionally with merchandising, sourcing, and production teams to deliver trend-forward collections that resonate with the brand's target customers. Under her direction, the knits division has seen a 20% increase in year-over-year sales, cementing J.Crew's reputation as a leader in premium knitwear.
Career Progression
Prior to joining J.Crew, Hanna held senior design roles at renowned brands such as Fox & Robin, BANDIER, kate spade new york, and lululemon athletica. Throughout her career, she has demonstrated a proven track record of driving design innovation, optimizing production processes, and fostering collaborative partnerships to achieve business objectives. Hanna's consistent ability to translate market insights into commercially viable products has solidified her reputation as a valuable asset in the fashion industry.
Academic Background
Hanna holds a Bachelor of Fine Arts in Fashion Design from Parsons School of Design, where she graduated with honors. During her studies, she specialized in knitwear and textile design, honing her skills in both technical and creative aspects of the craft.
Areas of Expertise
- Knits and textile design
- Trend forecasting and market analysis
- Product development and commercialization
- Cross-functional collaboration and team leadership
- Technical proficiency in CAD software and production processes
Professional Impact
Throughout her career, Hanna has spearheaded the development of several award-winning knitwear collections, including the 2019 CFDA Accessory Designer of the Year award-winning line for lululemon athletica. Her innovative designs and strategic approach to product development have consistently driven commercial success and industry recognition for the brands she has served.
Conclusion
Hanna Paek is a versatile and accomplished fashion design professional with a proven track record of driving innovation and commercial growth in the knits industry. With her deep expertise, collaborative mindset, and passion for creating trend-forward products, Hanna is poised to continue making a significant impact in the fashion landscape.
