Hanna Zasukha

Search Engine Marketing Analyst | Little Rock, Arkansas, United States

Professional Overview

Hanna Zasukha is a seasoned Search Engine Marketing Analyst with a strong background in digital marketing, content outreach, and project management. She leverages her expertise to drive impactful results for leading retail and technology organizations.

Experience Summary

Current Role

As a Search Engine Marketing Analyst at Dillard's Inc., Hanna is responsible for optimizing search engine marketing campaigns, analyzing performance data, and implementing strategies to improve online visibility and customer acquisition. She collaborates cross-functionally to align SEO and PPC initiatives with the company's overall digital marketing objectives.

Career Progression

Prior to her current role, Hanna served as a Digital Production Associate at Dillard's Inc., where she supported content creation, website maintenance, and digital asset management. Before that, she excelled as a Middle Marketing Manager (Content Outreach) and Marketing Manager (Content Outreach) at Lemon.io, a leading technology services provider. In these roles, she spearheaded successful content marketing campaigns, built strategic partnerships, and drove significant growth in the company's online presence.

Hanna's career began at Haka Media, where she held positions as a Marketing Project Manager and Junior Marketing Manager, honing her skills in project coordination, campaign execution, and data analysis.

Academic Background

Hanna holds a Bachelor's degree in Marketing from the University of Arkansas, where she graduated with distinction.

Areas of Expertise

• Search Engine Marketing (SEM)

• Search Engine Optimization (SEO)

• Content Marketing and Outreach

• Digital Campaign Management

• Data Analysis and Performance Reporting

• Cross-functional Collaboration and Project Management

Professional Impact

At Dillard's Inc., Hanna has played a crucial role in optimizing the company's search engine marketing efforts, resulting in increased website traffic, lead generation, and conversions. Her data-driven approach and keen analytical skills have enabled her to identify and implement strategies that have significantly improved the brand's online visibility and customer engagement.

Conclusion

With her diverse experience in digital marketing, content outreach, and project management, Hanna Zasukha is a valuable asset to any organization seeking to enhance their online presence and drive measurable results. Her proven track record of success, combined with her strong analytical and collaborative abilities, make her a compelling candidate for continued growth and leadership in the field of search engine marketing.