Hannah Bristow

Professional Overview

Hannah Bristow is an experienced E-Commerce Content Manager with a strong background in the consumer goods industry. She brings a unique blend of digital marketing expertise, creative content development, and a deep understanding of international customer preferences. In her current role, Hannah is responsible for managing the European e-commerce content strategy for a leading global confectionary brand.

Experience Summary

Current Role

As the European E-Commerce Content Manager at Mars, Hannah is responsible for developing and implementing engaging, localized digital content to drive online sales and brand awareness across key European markets. She manages a team of content creators and collaborates closely with regional marketing and e-commerce teams to ensure a cohesive brand presence and exceptional customer experience. Under Hannah's leadership, her team has achieved double-digit growth in online sales and a significant increase in social media engagement.

Career Progression

Prior to her current role, Hannah held several positions within Mars, including Visual Dcomm Content Manager and Customer Development Representative. She played a pivotal role in optimizing visual assets and improving the overall customer experience. Before joining Mars, Hannah gained valuable experience as an Area Manager at Wave, where she successfully led a team in driving business growth and customer satisfaction.

Earlier in her career, Hannah pursued her passion for the outdoors, working as a professional surfer and content creator for Fitzroy Surf Co. She also owned and operated a successful surf camp, demonstrating her entrepreneurial spirit and adaptability.

Academic Background

Hannah holds a Bachelor of Arts degree in Digital Media and Communications from the University of Exeter, where she graduated with distinction.

Areas of Expertise

• E-commerce content strategy and development

• Digital marketing and content optimization

• International customer engagement and localization

• Creative content production and visual design

• Team leadership and cross-functional collaboration

Professional Impact

Under Hannah's leadership, the European e-commerce content team has achieved significant milestones, including:

• Driving a 25% increase in online sales across key European markets

• Improving social media engagement by 35% through the creation of compelling, user-centric content

• Streamlining the content production process, resulting in a 20% reduction in time-to-market for new campaigns

Conclusion

With her proven track record in the consumer goods industry, Hannah Bristow is a versatile and results-driven E-Commerce Content Manager. Her ability to blend creative vision, digital marketing expertise, and a customer-centric approach positions her as a valuable asset in driving e-commerce success for leading global brands.