Hannah Drummond-Hay

Sr Director, Head of Membership Sales | New York, New York

Professional Overview

Hannah Drummond-Hay is a seasoned sales and membership professional with extensive experience driving growth and revenue for leading organizations. As the Sr Director and Head of Membership Sales at Chief, she is responsible for overseeing the company's membership sales strategy, expanding its client base, and enhancing the value proposition for existing members.

Experience Summary

Current Role

In her current role at Chief, Hannah is responsible for leading a team of sales professionals and developing innovative membership packages to attract and retain high-caliber members. She has played a pivotal role in growing Chief's membership by 25% year-over-year, securing partnerships with top-tier organizations, and driving the implementation of data-driven sales strategies to optimize the member acquisition and retention process.

Career Progression

Prior to her current position, Hannah served as the Director of Membership Sales at Chief, where she successfully scaled the organization's membership base and spearheaded initiatives to improve member engagement and satisfaction. Before that, she worked as an Account Executive at Vettery, where she specialized in new market development, and as the Membership Director at LastFirst, where she honed her skills in member acquisition and retention.

Hannah's early career experience includes serving as the President of the University of Toronto Fashion Networking Organization, where she demonstrated her leadership abilities and passion for building strong professional communities.

Academic Background

Hannah holds a Bachelor's degree in Business Administration from the University of Toronto, where she graduated with distinction and was recognized for her academic excellence.

Areas of Expertise

Membership sales and business development

Account management and client relations

Data-driven decision making and performance optimization

Team leadership and coaching

Strategic planning and implementation

Community building and stakeholder engagement

Professional Impact

Under Hannah's leadership, Chief has consistently exceeded its membership growth targets, with a 25% year-over-year increase in the number of members. She has also been instrumental in forging strategic partnerships with industry-leading organizations, enhancing the value proposition for Chief's members, and driving the implementation of cutting-edge sales and marketing technologies to improve the overall member experience.

Conclusion

With her exceptional sales acumen, proven track record of driving growth, and deep understanding of the membership landscape, Hannah Drummond-Hay is well-positioned to continue advancing Chief's position as a premier professional community for women in leadership roles. Her versatile skill set, collaborative approach, and dedication to delivering exceptional results make her a valuable asset to any organization seeking to build and sustain a thriving membership base.