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Hari Vijayarajan

CEO - APAC
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Hari Vijayarajan


Professional Overview


Hari Vijayarajan is an accomplished business leader with extensive experience in the e-commerce and technology sectors. As the CEO - APAC at Reebelo, he is responsible for driving the company's growth and expansion across the Asia-Pacific region. Hari's expertise spans strategic planning, commercial operations, and digital transformation, making him a valuable asset to the organizations he serves.

Experience Summary



Current Role


As the CEO - APAC at Reebelo, Hari is responsible for leading the company's growth and expansion efforts across the Asia-Pacific region. He oversees the development and implementation of strategic initiatives, ensuring the organization's alignment with market trends and customer needs. Under Hari's leadership, Reebelo has strengthened its position as a leading provider of refurbished electronic devices, delivering a seamless and sustainable shopping experience to customers across the region.

Career Progression


Prior to joining Reebelo, Hari held the role of Group Chief Commercial Officer at ONE Championship, where he was instrumental in driving the organization's commercial growth and global expansion. He has also served as the Chief Business Officer for Lazada Singapore, leading the e-commerce platform's commercial operations and expansion in the country. Earlier in his career, Hari held various leadership positions at Amazon, including roles in vendor management and digital product categories.

Academic Background


Hari holds an MBA from the University of Chicago Booth School of Business, where he specialized in strategic management. He also completed an exchange program at the London Business School. Additionally, Hari holds a post-graduate diploma from the London School of Economics and Political Science (LSE) and a bachelor's degree in Computer Engineering from Nanyang Technological University Singapore.

Areas of Expertise


  • Strategic planning and execution

  • Commercial operations and business development

  • Digital transformation and e-commerce

  • Vendor management and category leadership

  • Cross-functional collaboration and team leadership


Professional Impact


Throughout his career, Hari has demonstrated a consistent track record of driving business growth and delivering tangible results. At ONE Championship, he played a pivotal role in expanding the organization's commercial footprint and elevating its global brand presence. During his tenure at Lazada, Hari spearheaded initiatives that enhanced the platform's customer experience and operational efficiency, contributing to the company's market leadership in Singapore.

Conclusion


Hari Vijayarajan is a seasoned business leader with a proven track record of success in the e-commerce and technology sectors. As the CEO - APAC at Reebelo, he is well-positioned to leverage his extensive experience and strategic acumen to propel the company's growth and deliver sustainable value to its customers and stakeholders across the Asia-Pacific region.
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