Professional Summary
Professional Overview
Harris McQueen is a seasoned Sales and Marketing Director with extensive experience in the EME (Europe, Middle East) region. Leveraging his expertise in brand licensing, product development, and market strategy, he drives growth and innovation for leading consumer brands.
Experience Summary
Current Role
As the Sales and Marketing Director EME at Outerstuff, Harris is responsible for spearheading the company's sales and marketing initiatives across Europe, the Middle East, and Africa. He oversees the development and execution of comprehensive go-to-market strategies, working closely with cross-functional teams to ensure the successful launch and promotion of Outerstuff's diverse product portfolio.
Career Progression
Prior to his current role, Harris held senior licensing and brand management positions at prominent organizations, including Primark, NBCUniversal, and The Pokémon Company International. During his tenure, he demonstrated a proven track record of driving revenue growth, forging strategic partnerships, and optimizing product portfolios to meet evolving market demands.
At Primark, Harris served as the Global License Manager (Adults), where he was instrumental in expanding the company's licensed product offerings and strengthening its brand presence across international markets. At NBCUniversal and The Pokémon Company International, he excelled as a Senior Licensing Manager, leading the development and implementation of successful licensing strategies for the UK, Ireland, Germany, Austria, Switzerland, and the Nordic regions.
Academic Background
Harris holds a Bachelor's degree in Business Administration from the University of Manchester, with a specialization in Marketing and International Business.
Areas of Expertise
- Sales and marketing strategy development
- Brand licensing and partnership management
- Product development and portfolio optimization
- Market expansion and international growth
- Cross-functional collaboration and team leadership
Professional Impact
Throughout his career, Harris has made significant contributions to the brands and organizations he has served. He has successfully launched several industry-leading licensed product lines, forged high-profile partnerships, and driven measurable revenue growth. Harris is known for his strategic vision, innovative thinking, and ability to adapt to evolving market dynamics, making him a valuable asset to the companies he represents.
Conclusion
With his extensive experience, strong commercial acumen, and proven track record of success, Harris McQueen is poised to continue making a lasting impact in the sales and marketing landscape. As the Sales and Marketing Director EME at Outerstuff, he is committed to driving the company's growth, strengthening its brand presence, and delivering exceptional results for its customers and stakeholders.
