Professional Overview
Harun Sjech is an accomplished executive with over 20 years of experience in the automotive industry. He currently serves as the Chief Marketing Officer at PT Dimas Jaya and the Chief Executive Officer at PT Elektrik Motoriz Global, where he leverages his deep expertise in sales, marketing, and dealer management to drive business growth and innovation.
Experience Summary
Current Roles
As Chief Marketing Officer at PT Dimas Jaya, Harun is responsible for developing and implementing the company's overall marketing strategy, including brand positioning, digital marketing initiatives, and customer engagement programs. He has been instrumental in driving the company's market share and expanding its customer base through data-driven, targeted campaigns.
Concurrently, Harun serves as the Chief Executive Officer at PT Elektrik Motoriz Global, where he oversees the strategic direction and day-to-day operations of the company. Under his leadership, the company has experienced significant growth, successfully launching new electric vehicle models and expanding its distribution network across Indonesia.
Career Progression
Prior to his current roles, Harun held several senior-level positions in the automotive industry, including CEO at PT. Gesits Technologies Indo, Chief Sales Officer at Chrysler Indonesia, and various management roles at PT. Mercedes-Benz Distribution Indonesia. Throughout his career, he has demonstrated a proven track record of driving sales growth, improving operational efficiency, and fostering strong dealer relationships.
Academic Background
Harun holds a Bachelor's degree in Mechanical Engineering from the University of Indonesia, where he graduated with distinction. He has also completed executive education programs in strategic management and digital transformation, further enhancing his expertise in leading organizations through change and innovation.
Areas of Expertise
- Automotive industry knowledge and trends
- Strategic marketing and brand management
- Sales operations and dealer network development
- Electric vehicle technology and market strategy
- Data-driven decision making and performance optimization
- Cross-functional team leadership and collaboration
Professional Impact
Harun's contributions to the automotive industry have been widely recognized. During his tenure as CEO at PT. Gesits Technologies Indo, he led the company's successful launch of its first electric motorcycle model, which received critical acclaim and contributed to the broader adoption of electric vehicles in Indonesia. He has also been an active participant in industry associations, sharing his insights and advocating for sustainable mobility solutions.
Conclusion
With his extensive experience, strategic vision, and track record of success, Harun Sjech is a respected leader in the automotive industry. He is committed to driving innovation, enhancing customer experiences, and shaping the future of mobility in Indonesia and beyond.