Professional Overview
Heather Fields is a seasoned marketing executive currently serving as the Chief Marketing Officer (CMO) at EcoMap Technologies, Inc. in Lewes, Delaware, United States. Her expertise spans marketing strategy, product marketing, and leadership, with a focus on the technology and financial services industries.
Experience Summary
Current Role
As CMO at EcoMap Technologies, Inc., Heather is responsible for developing and executing marketing strategies to drive business growth. Her key responsibilities include leading cross-functional teams, managing marketing budgets, and analyzing market trends to inform product development. Notably, her current role allows her to leverage her expertise in marketing innovation and product marketing to propel EcoMap Technologies forward in the competitive tech landscape.
Career Progression
Heather's career is marked by progressive leadership roles in marketing. Notable previous positions include Director of Global Pay Later Product Marketing at PayPal, VP of Marketing at VitusVet, and Executive Mentor at Maryland Technology Development Corporation (TEDCO). Her tenure at PayPal and earlier at eBay, Inc., and Bill Me Later, Inc., demonstrates her deep understanding of the financial technology sector. Heather's career trajectory showcases consistent growth, with key achievements in marketing strategy, team leadership, and product innovation.
Areas of Expertise
Heather's expertise includes marketing strategy, product marketing, team leadership, and market analysis. Her technical competencies encompass a range of marketing technologies and data analysis tools. As a seasoned leader, she possesses strong management capabilities, including team building, budget management, and strategic planning.
Professional Impact
Throughout her career, Heather has contributed to numerous high-impact projects and initiatives, particularly in the fintech space. Her work at PayPal on pay later products and her role in marketing innovation at Network for Good and GiveCorps highlight her ability to drive business growth through strategic marketing. While specific metrics are not available, her consistent progression to leadership roles underscores her measurable achievements and industry contributions.
Conclusion
Heather Fields' professional trajectory is marked by a consistent climb in marketing leadership, with a current focus on driving growth and innovation at EcoMap Technologies, Inc. As a value-driven professional, she brings a unique blend of marketing expertise, industry knowledge, and leadership capabilities to her role as CMO. With her sights set on the future of technology and financial services, Heather is poised to continue making significant contributions to the industry.