Heather Goeld

VP of Sales | Chicago, Illinois, United States

Professional Overview

Heather Goeld is an accomplished sales executive with over 20 years of experience driving revenue growth and leading high-performing teams across the technology and media industries. As the VP of Sales at Predactiv, she is responsible for developing and executing strategic sales initiatives to expand the company's market share and deepen customer relationships.

Experience Summary

Current Role

As the VP of Sales at Predactiv, Heather is accountable for the overall sales strategy and performance of the organization. She leads a team of sales professionals to achieve ambitious revenue targets, foster strong client partnerships, and deliver innovative solutions that address the evolving needs of Predactiv's customer base. Under her leadership, the sales team has consistently exceeded quarterly and annual sales goals, contributing significantly to the company's continued growth and market dominance.

Career Progression

Prior to joining Predactiv, Heather served as the VP of Sales at ShareThis, where she was instrumental in driving the company's sales transformation and expanding its presence in the digital advertising space. Before that, she held several sales leadership roles, including Senior Sales Director at ShareThis, Director of Sales at SITO Mobile Ltd., and Sales Director at KAYAK. Heather's diverse experience has allowed her to develop a deep understanding of the industry, hone her strategic sales acumen, and cultivate a reputation as a trusted advisor to her clients.

Academic Background

Heather holds a Bachelor of Business Administration degree from the University of Illinois at Chicago, where she graduated cum laude.

Areas of Expertise

• Strategic sales planning and execution

• Sales team leadership and development

• Account management and client retention

• New business acquisition and revenue growth

• Digital advertising and marketing technology solutions

• Relationship building and client partnership development

Professional Impact

Throughout her career, Heather has consistently demonstrated her ability to drive significant revenue growth and profitability for the organizations she has served. At ShareThis, she spearheaded the implementation of a data-driven sales approach that resulted in a 25% increase in annual sales revenue. At SITO Mobile Ltd., she played a pivotal role in securing several high-profile clients, contributing to a 30% year-over-year growth in the company's sales pipeline.

Conclusion

Heather Goeld is a seasoned sales executive with a proven track record of success in the technology and media industries. Her strategic vision, sales expertise, and ability to build strong client relationships have made her a valuable asset to the companies she has served. As the VP of Sales at Predactiv, Heather is well-positioned to continue driving the company's growth and solidifying its position as a market leader.