Heather Rogers
Sales and Marketing Director, WinMan ERP Software
Professional Overview
Heather Rogers is an accomplished sales and marketing professional with over a decade of experience in the enterprise software industry. As the Sales and Marketing Director at WinMan ERP Software, she is responsible for leading the company's strategic sales and marketing initiatives, driving revenue growth, and enhancing brand visibility.
Experience Summary
Current Role
As the Sales and Marketing Director at WinMan ERP Software, Heather is responsible for developing and executing comprehensive sales and marketing strategies to support the company's growth objectives. She leads a team of sales and marketing professionals, and collaborates closely with the executive leadership to align sales and marketing efforts with the overall business goals. Under Heather's leadership, the company has experienced a significant increase in new customer acquisition and revenue generation.
Career Progression
Prior to her current role, Heather served as the Head of Sales at WinMan ERP Software, where she successfully led the sales team to exceed their targets and secure several high-profile clients. She also worked as a New Business Sales Executive at the company, demonstrating her ability to identify and capitalize on emerging market opportunities. Before joining WinMan, Heather gained valuable experience as a Forensic Consultant and DNA Analyst at the Forensic Science Service, where she applied her analytical and problem-solving skills to support criminal investigations.
Academic Background
Heather holds a Bachelor of Science degree in Forensic Science from the University of Exeter, where she graduated with honors.
Areas of Expertise
- Strategic sales and marketing planning
- Enterprise software sales and account management
- Demand generation and lead nurturing
- Customer relationship management
- Cross-functional collaboration and team leadership
- Data-driven decision making and performance analysis
Professional Impact
Under Heather's leadership, the WinMan ERP Software sales team has consistently exceeded their revenue targets, achieving a year-over-year growth of 25% in the past two years. She has also spearheaded the development and implementation of a comprehensive digital marketing strategy, resulting in a significant increase in website traffic, social media engagement, and marketing-qualified leads.
Conclusion
Heather Rogers is a seasoned sales and marketing leader with a proven track record of driving growth and delivering measurable results in the enterprise software industry. Her strategic vision, analytical skills, and ability to foster collaborative partnerships make her a valuable asset to the WinMan ERP Software team as they continue to expand their market presence and solidify their position as a leading provider of ERP solutions.
