Professional Summary

Professional Overview

Holly Procter is an accomplished Chief Revenue Officer (CRO) with a proven track record of driving revenue growth and go-to-market (GTM) strategy for leading technology companies. With extensive expertise in sales leadership, client success, and strategic advisory, she has a demonstrated ability to navigate complex business environments and achieve measurable results.

Experience Summary

Current Role

As the CRO at FranklinCovey, Holly is responsible for overseeing the company's global revenue generation, sales operations, and customer success strategies. In this role, she leverages her deep industry knowledge and strategic acumen to align the sales, marketing, and customer success functions, driving consistent revenue growth and client satisfaction. Additionally, Holly serves as a GTM Advisor at Overjet, where she provides strategic guidance to the executive team on market expansion and revenue acceleration.

Career Progression

Prior to her current roles, Holly held various leadership positions in the healthcare and enterprise software sectors. As the CRO at Incredible Health, she spearheaded the company's revenue growth initiatives, leading to a successful acquisition. As the SVP - Global Head of Sales at Clari, she built and scaled a high-performing sales team, contributing to the company's rapid expansion. Earlier in her career, Holly held sales and client management roles at LinkedIn and Gallup, where she honed her skills in strategic account management, business development, and client success.

Academic Background

Holly holds a Bachelor of Science degree in Marketing from the University of Nebraska-Lincoln, where she graduated with distinction.

Areas of Expertise

• Go-to-market strategy and execution

• Sales leadership and team building

• Customer success and client retention

• Revenue growth and forecasting

• Strategic advisory and C-suite consultation

• Market expansion and new business development

Professional Impact

Throughout her career, Holly has demonstrated a strong track record of driving revenue growth and operational excellence. At Incredible Health, she led the company's revenue growth efforts, contributing to a successful acquisition. As the SVP - Global Head of Sales at Clari, she built a high-performing sales team that contributed to the company's rapid expansion. Holly's industry expertise, strategic vision, and leadership acumen have made her a trusted advisor to C-suite executives in the technology and healthcare sectors.

Conclusion

Holly Procter is a seasoned CRO and GTM advisor with a proven ability to deliver sustainable revenue growth, operational efficiency, and exceptional client experiences. Her strategic mindset, sales leadership, and industry insights make her a valuable asset to organizations looking to accelerate their growth and market presence.