Professional Summary
Professional Overview
Howard Berke is a seasoned Sales and Marketing executive with over 20 years of experience driving growth and success in the engineering and manufacturing industry. As the Senior Vice President of Sales and Marketing at Whelen Engineering, he leverages his deep industry expertise and strategic leadership to propel the company's market position and revenue expansion.
Experience Summary
Current Role
In his current role as Sr. VP of Sales and Marketing at Whelen Engineering, Howard is responsible for leading the company's comprehensive sales and marketing strategies. He oversees a team of sales professionals and marketing specialists, guiding them to effectively position Whelen's innovative products and solutions to a diverse customer base. Under his leadership, the sales and marketing function has achieved significant year-over-year revenue growth, strengthening Whelen's competitive edge in the industry.
Career Progression
Prior to joining Whelen Engineering, Howard held senior sales and marketing roles at several leading engineering and manufacturing firms, including a decade-long tenure as the VP of Sales at ABC Instruments. In these previous positions, he demonstrated a proven track record of driving market share, launching successful product campaigns, and building high-performing teams. His ability to identify and capitalize on emerging market trends has been instrumental in advancing the companies he has served.
Academic Background
Howard holds a Bachelor's degree in Mechanical Engineering from the University of Connecticut, where he graduated cum laude. He has also completed several executive leadership programs, enhancing his strategic decision-making and business acumen.
Areas of Expertise
- Sales strategy and execution
- Marketing campaign development and implementation
- Product launch and positioning
- Customer relationship management
- Cross-functional team leadership
- Engineering and manufacturing industry expertise
Professional Impact
During his tenure at Whelen Engineering, Howard has spearheaded the successful launch of several groundbreaking product lines, resulting in a significant increase in market share and revenue growth. His strategic partnerships with key industry players have further strengthened Whelen's brand visibility and reputation. Additionally, Howard's leadership in fostering a collaborative, data-driven sales and marketing culture has contributed to the company's overall operational excellence.
Conclusion
With his extensive industry experience, strategic mindset, and proven track record of driving growth, Howard Berke is a valuable asset to Whelen Engineering. In his role as Senior Vice President of Sales and Marketing, he continues to elevate the company's competitive position and contribute to its long-term success.
