Professional Summary
Professional Overview
Howard Gertner is a seasoned sales and business development executive with over 20 years of experience in the insurance and benefits industries. As the Regional Sales Director at Lively, Inc., he is responsible for leading a team of sales professionals and driving revenue growth across a multi-state territory.
Experience Summary
Current Role
As the Regional Sales Director at Lively, Inc. since June 2024, Howard is tasked with overseeing all sales operations and team management for the company's Southeast region. In this role, he has implemented targeted marketing strategies and streamlined sales processes, resulting in a 23% increase in new client acquisition over the past 12 months. Howard's strong industry expertise and ability to cultivate long-term client relationships have been instrumental in Lively's continued expansion.
Career Progression
Prior to joining Lively, Howard held several leadership positions in the insurance and benefits sector. He served as the Senior Sales Executive at The Boon Group, Inc., where he spearheaded the development of new product offerings and secured $4.2 million in annual recurring revenue. As the Vice President of Business Development at National Benefit Partners, he played a pivotal role in expanding the company's client base by 30% and overseeing the successful integration of two strategic acquisitions.
Earlier in his career, Howard spent over 14 years at Reliance Standard, progressing from an Account Executive to a Regional Sales Representative, where he consistently exceeded sales quotas and received recognition as a top performer.
Academic Background
Howard holds a Bachelor of Science degree in Business Administration from the University of Florida, where he graduated with honors.
Areas of Expertise
- Sales strategy and team leadership
- Client relationship management
- Product development and innovation
- Business development and market expansion
- Mergers and acquisitions integration
Professional Impact
Throughout his career, Howard has demonstrated a strong track record of driving revenue growth, improving operational efficiency, and delivering exceptional client service. His ability to identify and capitalize on emerging market trends, coupled with his proven leadership skills, have made him a valuable asset to the organizations he has served.
Conclusion
With his extensive industry experience, proven sales acumen, and strategic vision, Howard Gertner is poised to continue making a significant impact in the insurance and benefits space. As the Regional Sales Director at Lively, Inc., he is well-equipped to lead his team to new heights and contribute to the company's ongoing success.
