Ignacio Gallegos

VP Marketing | Amsterdam, North Holland, Netherlands

Professional Overview

Ignacio Gallegos is an accomplished marketing executive with over a decade of experience driving growth and innovation for leading technology companies across Europe. As the current VP of Marketing at Proxify, he oversees the strategic planning and execution of the company's integrated marketing initiatives, leveraging his deep expertise in digital marketing, brand development, and revenue generation.

Experience Summary

Current Role

As the VP of Marketing at Proxify, Ignacio is responsible for developing and implementing the company's comprehensive marketing strategy to support its ambitious growth objectives. He leads a talented team in executing targeted campaigns across digital and traditional channels, with a focus on elevating the Proxify brand, driving customer acquisition, and maximizing revenue.

Under Ignacio's leadership, Proxify has seen a significant increase in brand awareness and market share, with a 25% year-over-year growth in new customer acquisition. He has also played a pivotal role in the launch of several successful product initiatives, leveraging his expertise in data-driven marketing to optimize campaign performance and ensure maximum return on investment.

Career Progression

Prior to joining Proxify, Ignacio held several senior marketing roles, including Marketing Director at Whereby, CMO at Starred, and Head of Marketing & Growth at Starred. In these positions, he demonstrated his ability to build and lead high-performing marketing teams, implement innovative growth strategies, and deliver measurable results that positively impacted the bottom line.

Ignacio's early career experiences include roles as a Growth Advisor, Podcast Host, and Co-Founder, which have provided him with a well-rounded understanding of the marketing landscape and the ability to identify and capitalize on emerging trends. His diverse background and entrepreneurial mindset have been instrumental in his ability to drive transformative change and achieve sustained success in his various marketing leadership roles.

Academic Background

Ignacio holds a Bachelor's degree in Audio Engineering from the University of the Arts in Amsterdam, where he honed his technical and creative skills in the field of sound production and audio design.

Areas of Expertise

• Digital marketing strategy and execution

• Brand development and positioning

• Demand generation and customer acquisition

• Data-driven marketing optimization

• Integrated marketing campaign management

• Cross-functional team leadership and collaboration

Professional Impact

Throughout his career, Ignacio has demonstrated a track record of driving measurable impact for the organizations he has served. Some of his notable achievements include:

• Spearheaded the rebranding of Whereby, resulting in a 35% increase in website traffic and a 20% uplift in lead conversion rates

• Implemented a data-driven marketing approach at Starred that led to a 40% improvement in return on ad spend and a 30% increase in marketing-attributed revenue

• Developed and executed a comprehensive growth strategy for TrendWatching that contributed to a 25% year-over-year increase in new customer acquisition

Conclusion

Ignacio Gallegos is a seasoned marketing executive with a proven ability to leverage his deep industry expertise and strategic vision to drive business growth and innovation. As the VP of Marketing at Proxify, he is poised to continue his track record of success, delivering impactful marketing solutions that strengthen the company's competitive position and unlock new avenues for sustainable growth.