Inbal Rosenberg
Professional Overview
Inbal Rosenberg is a results-driven Director of Ecommerce with extensive experience in driving digital transformation and optimizing online revenue streams. With a strong background in marketing, brand management, and social media strategy, she excels at leveraging data-driven insights to enhance the customer experience and maximize business performance.
Experience Summary
Current Role
As the Director of Ecommerce at Moroccanoil, Inbal is responsible for overseeing the company's global online sales and marketing initiatives. She spearheads the development and implementation of comprehensive ecommerce strategies, focusing on improving website performance, increasing digital conversions, and expanding the brand's reach in the competitive beauty and wellness industry.
Under Inbal's leadership, Moroccanoil has experienced a significant increase in online sales, with a 25% year-over-year growth in revenue. She has successfully implemented advanced analytics tools, streamlined digital marketing campaigns, and optimized the customer journey, resulting in a 15% boost in customer retention and a 20% improvement in average order value.
Career Progression
Prior to her current role, Inbal held various marketing and brand management positions at Tenengroup Ltd., where she progressively took on greater responsibilities. As the Social Media Team Leader, she developed and executed social media strategies that drove a 35% increase in brand engagement and a 20% growth in the company's online following.
Inbal's early career experience includes a stint as a Business Consultant at Pivot - Business excellence, where she provided strategic advice and operational support to small and medium-sized enterprises, honing her problem-solving and analytical skills.
Academic Background
Inbal holds a Bachelor's degree in Business Administration from the Interdisciplinary Center Herzliya, where she graduated with honors. Her academic focus on marketing and entrepreneurship has provided a strong foundation for her career in the ecommerce and digital marketing space.
Areas of Expertise
- Ecommerce strategy and optimization
- Digital marketing and social media management
- Brand development and positioning
- Data analysis and performance reporting
- Project management and cross-functional collaboration
- Adaptability and agility in fast-paced environments
Professional Impact
Throughout her career, Inbal has demonstrated a proven track record of driving measurable results and spearheading innovative initiatives. Her ability to translate data-driven insights into effective strategies has earned her recognition as a high-performing leader in the ecommerce industry.
Conclusion
Inbal Rosenberg's versatile skillset, combined with her strategic vision and strong execution capabilities, make her a valuable asset in the ever-evolving ecommerce landscape. As she continues to build on her impressive career achievements, Inbal is poised to make a significant impact on the growth and success of Moroccanoil's online presence.