Inna Romagnoli

Chief Marketing Officer

Professional Overview
Inna Romagnoli is a seasoned marketing executive with extensive experience leading high-impact marketing strategies for leading organizations across diverse industries. As the Chief Marketing Officer at IKEA Russia, she drives the company's brand vision and oversees all marketing initiatives to enhance customer engagement and expand market share in the region.

Experience Summary

Current Role
Inna has served as the Chief Marketing Officer at IKEA Russia since October 2016. In this role, she is responsible for developing and executing comprehensive marketing plans to support the company's growth objectives. She manages a team of marketing professionals and collaborates cross-functionally to ensure seamless brand integration across all customer touchpoints. Under her leadership, IKEA Russia has strengthened its position as a market leader and enhanced its digital presence to better serve evolving consumer preferences.

Career Progression
Prior to joining IKEA, Inna held various senior marketing roles within the insurance and healthcare industries. She served as the Chief Marketing Officer at RSA Intouch from 2010 to 2016, where she spearheaded the company's rebranding and digital transformation efforts. Earlier in her career, she held marketing leadership positions at Intouch Insurance Group and Boots Healthcare International, gaining valuable experience in the Russian and Ukrainian markets.

Academic Background
Inna holds a Bachelor's degree in Marketing from Moscow State University, where she graduated with honors.

Areas of Expertise

• Strategic marketing and brand management

• Digital marketing and e-commerce

• Customer experience optimization

• Multichannel marketing and omnichannel integration

• Data-driven decision making and analytics

Professional Impact
During her tenure at IKEA Russia, Inna has overseen the successful launch of several innovative marketing campaigns that have strengthened the brand's connection with local consumers. Her data-driven approach and focus on digital transformation have enabled IKEA to enhance its online presence and optimize the customer journey, resulting in increased brand loyalty and sales growth.

Conclusion
Inna Romagnoli is a highly accomplished marketing leader with a proven track record of driving business success through impactful marketing strategies. Her extensive industry experience, coupled with her strategic vision and data-driven approach, make her a valuable asset to IKEA Russia as the company continues to solidify its position as a market leader in the region.