Inna Sorochynska
Head of SFE&BI department, Acino
Professional Overview
Inna Sorochynska is an accomplished pharmaceutical industry executive with over 15 years of experience in sales, marketing, and business intelligence. As the Head of the SFE&BI (Sales Force Effectiveness & Business Intelligence) department at Acino, she is responsible for driving strategic initiatives that optimize sales force performance and leverage data-driven insights to inform business decisions.
Experience Summary
Current Role
As the Head of the SFE&BI department at Acino since 2016, Inna has been instrumental in implementing innovative sales force management strategies and business intelligence systems. She oversees a team of data analysts and sales effectiveness specialists, helping to enhance sales force productivity, improve targeting and forecasting, and support data-driven decision-making across the organization.
Under Inna's leadership, the SFE&BI department has achieved significant milestones, including the development of a comprehensive sales force performance dashboard, the implementation of advanced territory and quota management tools, and the integration of predictive analytics to predict market trends and identify new growth opportunities.
Career Progression
Prior to her current role, Inna held various leadership positions in the pharmaceutical industry, including Head of Sales Department at Abbott and District Sales Manager at MSD. Throughout her career, she has demonstrated a strong track record of driving sales growth, improving operational efficiency, and fostering a culture of continuous improvement.
Inna's diverse experience in sales, marketing, and business intelligence has equipped her with a unique perspective on the evolving challenges and opportunities facing the pharmaceutical sector. She is recognized for her ability to translate complex data into actionable insights and her commitment to developing innovative solutions that enhance organizational performance.
Academic Background
Inna holds a Master's degree in Pharmaceutical Sciences from the National University of Kyiv-Mohyla Academy, where she graduated with distinction. Her academic achievements and research contributions have earned her recognition within the industry.
Areas of Expertise
- Sales force effectiveness and optimization
- Business intelligence and data analytics
- Strategic planning and execution
- Change management and organizational transformation
- Talent development and team leadership
Professional Impact
Inna's contributions to the pharmaceutical industry have been widely recognized. She has been a featured speaker at industry conferences, sharing her insights on the role of data-driven decision-making in driving sales performance and organizational growth. Additionally, she has authored several industry publications and actively participates in professional associations, contributing to the advancement of best practices in sales force management and business intelligence.
Conclusion
With her extensive industry experience, strategic vision, and data-driven approach, Inna Sorochynska is well-positioned to continue driving innovation and helping Acino capitalize on emerging opportunities in the dynamic pharmaceutical market. Her commitment to excellence, collaborative leadership style, and passion for leveraging data to drive business success make her a valuable asset to the organization.