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Iolanda Rubio

Iolanda Rubio


Chief Marketing Officer (CMO)


Madrid, Community of Madrid, Spain



Professional Overview
Iolanda Rubio is a seasoned Chief Marketing Officer (CMO) with a proven track record of driving impactful marketing strategies and spearheading innovative digital initiatives. With extensive expertise in the technology sector, she has a keen ability to leverage data-driven insights to optimize marketing programs and enhance brand visibility.

Experience Summary

Current Role
As the CMO of Dekalabs, Iolanda is responsible for overseeing the company's comprehensive marketing efforts, including the development and execution of integrated campaigns, digital marketing initiatives, and strategic partnerships. Under her leadership, Dekalabs has experienced a significant increase in brand recognition and customer acquisition, contributing to the organization's overall growth and success.

Career Progression
Prior to her role at Dekalabs, Iolanda held the position of Columnist at Eneaverso, where she leveraged her industry expertise to provide thought-provoking insights and analysis on emerging trends in the technology sector. Additionally, she has served as an Advisor at UnderPleasure, providing strategic guidance and mentorship to support the company's marketing initiatives.

Iolanda has also shared her knowledge and expertise as a Guest Lecturer at prestigious institutions, such as EISAF Instituto Europeo San Francisco and Universidad de Chile, where she has delivered insightful presentations and workshops on various marketing and business topics.

Academic Background
Iolanda holds a Bachelor's degree from a leading university, where she specialized in Marketing and Communications. Her academic achievements and continuous learning have equipped her with a robust understanding of the latest marketing principles, digital strategies, and data-driven approaches.

Areas of Expertise
  • Strategic marketing planning and execution

  • Digital marketing and social media optimization

  • Brand development and positioning

  • Data analytics and performance measurement

  • Effective cross-functional collaboration and team leadership


Professional Impact
Throughout her career, Iolanda has spearheaded numerous successful marketing campaigns, driving measurable improvements in brand awareness, customer engagement, and revenue generation. Her ability to translate data-driven insights into impactful marketing strategies has earned her recognition within the industry, solidifying her reputation as a forward-thinking and results-oriented marketing leader.

Conclusion
Iolanda Rubio's extensive experience, industry expertise, and innovative mindset make her a valuable asset to any organization seeking to enhance its marketing presence and achieve sustained growth. Her commitment to leveraging the latest technologies and data-driven approaches, coupled with her strong leadership skills, position her as a strategic and influential CMO who consistently delivers exceptional results.