Jacklynn Manning

Chief Marketing Officer

Professional Overview
Jacklynn Manning is a seasoned marketing executive with over two decades of experience driving strategic growth and brand transformation across the financial services and e-commerce industries. As the Chief Marketing Officer at Navitas Credit Corp., she oversees all aspects of the company's marketing initiatives, leveraging her expertise in digital marketing, brand management, and customer engagement to elevate the company's market presence and drive revenue growth.

Experience Summary

Current Role
As the Chief Marketing Officer at Navitas Credit Corp., Jacklynn is responsible for developing and executing comprehensive marketing strategies that align with the company's business objectives. She leads a team of marketing professionals and collaborates cross-functionally to enhance the company's brand positioning, optimize digital marketing channels, and deliver engaging customer experiences. Under her leadership, Navitas Credit Corp. has experienced a significant increase in brand awareness and customer acquisition, positioning the company as a market leader in the equipment finance industry.

Career Progression
Prior to her current role, Jacklynn held several senior marketing positions within the financial services and e-commerce sectors. As the Vice President of Marketing at Amur Equipment Finance, she spearheaded the company's rebranding efforts and implemented innovative digital marketing strategies that resulted in a 30% increase in lead generation. She also served as the Chief Marketing Officer at Fora Financial, where she played a pivotal role in the company's rapid growth and expansion into new markets.

Jacklynn's early career included roles as the Communications & Creative Director at Michael C Fina and a Designer & Marketing Coordinator at Anvil Knitwear, where she honed her skills in brand development, content creation, and customer engagement.

Academic Background
Jacklynn holds a Bachelor of Arts degree in Graphic Design from the University of Massachusetts, Amherst, where she graduated with honors.

Areas of Expertise

• Digital marketing strategy and implementation

• Brand development and management

• Customer experience optimization

• Content creation and campaign management

• Cross-functional collaboration and team leadership

Professional Impact
Throughout her career, Jacklynn has consistently demonstrated her ability to drive tangible results and position organizations for long-term growth. Her industry contributions include serving as a Board Member at the National Equipment Finance Association (NEFA), where she provided strategic guidance and thought leadership on marketing and branding initiatives within the equipment finance sector.

Conclusion
Jacklynn Manning is a versatile and results-driven marketing executive with a proven track record of success in the financial services and e-commerce industries. Her strategic vision, analytical mindset, and ability to build high-performing teams have positioned her as a valuable asset to Navitas Credit Corp. as the company continues to expand its market share and solidify its reputation as an industry leader.