Professional Summary
Professional Overview
Jacob Pharoah is an experienced Art Director with a strong background in the fashion and beauty industries. He currently serves as the Art Director at Adam Lippes, where he is responsible for leading the brand's creative vision and overseeing all visual elements across marketing campaigns, product design, and digital platforms.
Experience Summary
Current Role
As the Art Director at Adam Lippes, Jacob is instrumental in shaping the brand's aesthetic and elevating its positioning in the luxury fashion market. He collaborates closely with the design and marketing teams to develop cohesive, impactful visual strategies that resonate with the target audience. Under his leadership, the brand has experienced a significant increase in customer engagement and a notable improvement in product presentation across all channels.
Career Progression
Prior to his current role, Jacob held the position of Art Director at Zara, where he was responsible for overseeing the brand's visual identity and coordinating global marketing initiatives. He also served as the Art Director and Chief Marketing Officer at Régime des Fleurs, where he played a pivotal role in rebranding the company and driving its expansion into new markets.
Earlier in his career, Jacob gained valuable experience in the beauty industry, working in various marketing roles at L'Oréal, including positions with the Kérastase, Shu Uemura, and Redken brands. He also had the opportunity to work as a styling assistant at CR Fashion Book and Marie-Amélie Sauvé, further honing his skills in visual storytelling and fashion styling.
Academic Background
Jacob holds a Bachelor of Arts degree in Art History and Design from the University of Chicago, where he graduated with honors.
Areas of Expertise
- Art direction and creative vision
- Fashion and beauty industry expertise
- Brand strategy and positioning
- Digital marketing and e-commerce design
- Collaboration and team leadership
- Trend forecasting and consumer insights
Professional Impact
During his tenure at Zara, Jacob led the development of a new visual identity system that was subsequently rolled out across the brand's global operations, resulting in a significant increase in brand recognition and customer loyalty. At Régime des Fleurs, he spearheaded a successful rebranding initiative that positioned the company as a premier luxury fragrance brand, leading to a 25% increase in revenue and a 20% expansion in its retail footprint.
Conclusion
With his extensive experience, strong creative vision, and proven track record of driving brand success, Jacob Pharoah is a valuable asset to the fashion and beauty industries. As he continues to excel in his role as Art Director at Adam Lippes, he is poised to make a lasting impact on the brand and further cement his reputation as a leading creative professional in the field.
