Jade Miguel

Social Media Lead | Digital Marketing Specialist

Professional Overview

Jade Miguel is a talented social media and digital marketing professional with a strong track record of driving impactful campaigns and online engagement for leading organizations. As the Social Media Lead at Wholesale Investor, she leverages her expertise in content creation, social strategy, and data analytics to elevate the company's digital presence and expand its reach within the investment industry.

Experience Summary

Current Role

Social Media Lead, Wholesale Investor (Present)

• Oversee the development and execution of Wholesale Investor's social media strategy across multiple platforms, including LinkedIn, Twitter, and Instagram

• Create engaging, high-performing content that resonates with the company's target audience of investors and industry professionals

• Analyze platform analytics to identify key performance trends and optimize content for maximum impact

• Collaborate with the marketing and sales teams to align social media initiatives with broader business objectives

• Spearhead the implementation of new social media tools and technologies to enhance the company's digital marketing capabilities

Digital Marketing Specialist, Wholesale Investor (2020 - Present)

• Developed and implemented effective digital marketing campaigns to promote Wholesale Investor's products and services

• Managed the company's website content and online lead generation efforts

• Leveraged SEO, PPC, and email marketing strategies to drive traffic and engagement

• Tracked and reported on key performance metrics to inform data-driven decision-making

Career Progression

Prior to joining Wholesale Investor, Jade held various roles in communications, media relations, and journalism, including:

• Senior Corporate Communications Officer, iACADEMY - Makati City (2020 - 2020)

• Media Relations Officer, Senate of the Philippines (2016 - 2020)

• TV Reporter, PEOPLES TELEVISION NETWORK, INC. (2015 - 2016)

• Reporter/Writer, Philippines News Agency- PCOO (2014 - 2014)

• Program Researcher, GMA Network, Inc. (2013 - 2013)

• Reporter, DZUP 1602 (2012 - 2012)

• Intern/Writer, DZUP 1602 (2012 - 2012)

• Intern, GMA Network, Inc. (2012 - 2012)

Academic Background

Jade holds a Bachelor's degree in Journalism from the University of the Philippines Diliman.

Areas of Expertise

• Social media strategy and content creation

• Digital marketing campaign management

• Search engine optimization (SEO) and search engine marketing (SEM)

• Data analysis and performance reporting

• Stakeholder communication and collaboration

• Media relations and public relations

Professional Impact

• Developed and executed a highly successful social media campaign that increased Wholesale Investor's LinkedIn following by 25% and generated a 35% increase in website traffic

• Implemented new social media analytics tools that enabled the marketing team to make data-driven decisions and optimize content for better engagement

• Collaborated with the sales team to create targeted lead generation campaigns that resulted in a 20% increase in qualified leads

• Leveraged SEO best practices to improve the visibility and discoverability of Wholesale Investor's online content, leading to a 15% increase in organic search traffic

Conclusion

With her diverse background in communications, media, and digital marketing, Jade Miguel is a valuable asset to the Wholesale Investor team. She is dedicated to driving impactful social media and digital marketing strategies that elevate the company's brand, expand its reach, and ultimately contribute to its continued growth and success within the investment industry.