Professional Summary

Professional Overview

James Salins is an accomplished business leader with extensive experience in the mobile advertising and technology industry. As the CEO of Redbox Mobile, he oversees the strategic direction and day-to-day operations of the company, driving innovation and growth in the rapidly evolving digital landscape.

Experience Summary

Current Role

As the CEO of Redbox Mobile since 2019, James is responsible for setting the overall vision and strategy for the company. He has been instrumental in expanding the organization's product offerings, forging strategic partnerships, and leading the team to achieve significant milestones. Under his leadership, Redbox Mobile has emerged as a prominent player in the mobile advertising industry, delivering cutting-edge solutions that enable clients to effectively reach and engage their target audiences.

Career Progression

Prior to his current role, James held several senior-level positions within the mobile advertising and technology sector. He served as the Managing Director, Europe at ironSource, where he was instrumental in driving the company's regional expansion and market dominance. Before that, he held the role of Managing Director, Europe at Supersonic, which was later acquired by ironSource, further solidifying his expertise in the industry.

James has also held various leadership roles, including VP of Business Development Advertising at Supersonic, Sales Director Europe - In Game Advertising at IGA Worldwide, and Head of Sales at Avanti Screenmedia. His diverse background and progressive career trajectory have equipped him with a deep understanding of the mobile advertising ecosystem and the ability to navigate complex market dynamics.

Academic Background

James holds a Bachelor's degree in Marketing from a reputable university, demonstrating his strong academic foundation in business and marketing principles.

Areas of Expertise

James' areas of expertise include mobile advertising, digital marketing, strategic business development, revenue growth, and team leadership. He has a proven track record of driving innovation, fostering strategic partnerships, and delivering measurable results for his clients and organizations.

Professional Impact

Under James' leadership, Redbox Mobile has witnessed significant growth, securing high-profile clients and expanding its global footprint. He has been instrumental in developing and implementing data-driven strategies that have enabled the company to stay ahead of industry trends and deliver exceptional value to its customers.

Conclusion

With his extensive industry experience, strategic vision, and commitment to innovation, James Salins is poised to lead Redbox Mobile to greater heights. His track record of success and proven ability to navigate the complex mobile advertising landscape make him a valuable asset to the organization and its stakeholders.