Professional Summary
Professional Overview
Jamie Cassidy is an accomplished marketing and customer experience professional with a strong background in the sports and fitness industry. As the Director of Marketing and Customer Experience at H2O Audio, she leverages her expertise to drive customer-centric strategies and enhance brand engagement.
Experience Summary
Current Role
As the Director of Marketing and Customer Experience at H2O Audio, Jamie is responsible for leading the company's marketing efforts and overseeing the delivery of exceptional customer experiences. She collaborates cross-functionally to develop and implement integrated marketing campaigns, optimize digital channels, and foster customer loyalty. Additionally, Jamie serves as a Volunteer Assistant Swim Coach at San Diego State University, sharing her passion for the sport and mentoring student-athletes.
Career Progression
Throughout her career, Jamie has held various customer experience and marketing roles, consistently demonstrating her ability to drive impactful results. She previously served as the Customer Experience Director at Spaero Triathlon and Eliel Cycling, where she implemented strategic initiatives to enhance customer satisfaction and loyalty. Prior to that, she held leadership positions in customer service and project management at SKLZ and Pear Sports, LLC.
Academic Background
Jamie holds a Bachelor's degree from San Diego State University, where she was a student-athlete, competing in both women's swimming and water polo. Her academic and athletic achievements have contributed to her well-rounded professional development.
Areas of Expertise
- Marketing strategy and campaign execution
- Customer experience design and optimization
- Digital marketing and e-commerce management
- Talent development and team leadership
- Sports industry expertise, particularly in swimming and water polo
Professional Impact
Throughout her career, Jamie has consistently demonstrated her ability to drive measurable results and positively impact the organizations she has served. Her key contributions include:
- Implemented customer experience strategies that resulted in a 20% increase in customer retention at Spaero Triathlon and Eliel Cycling
- Spearheaded digital marketing initiatives that drove a 15% increase in online revenue at SKLZ
- Mentored and developed a team of customer service professionals, fostering a customer-centric culture and improving first-call resolution by 30%
Conclusion
With a proven track record of success in marketing, customer experience, and sports industry leadership, Jamie Cassidy is poised to continue making a significant impact in her role at H2O Audio. Her strategic vision, customer-focused approach, and industry expertise make her a valuable asset to the organization and a respected professional in the sports and fitness community.
