Professional Summary
Professional Overview
Jan De Schepper is an accomplished sales and marketing executive with extensive experience in the financial services industry. As the Chief Sales and Marketing Officer at Swissquote, he is responsible for driving the company's revenue growth, brand positioning, and digital transformation initiatives.
Experience Summary
Current Role
As the Chief Sales and Marketing Officer at Swissquote, Jan leads the company's comprehensive sales and marketing strategies, focusing on expanding the firm's client base, enhancing customer experiences, and driving digital innovation. Under his leadership, Swissquote has seen a significant increase in market share and client satisfaction, solidifying its position as a leading online banking and investment platform in Switzerland.
Career Progression
Prior to his current role, Jan held various marketing and sales leadership positions at Swissquote, including Marketing Director, where he was instrumental in developing and executing successful digital marketing campaigns that increased brand awareness and customer acquisition. He also gained valuable experience in the consumer goods industry, serving as a Marketing Manager at McDonald's Switzerland, where he spearheaded innovative marketing initiatives that drove sales and customer loyalty.
Earlier in his career, Jan excelled as an Account Director at Saatchi & Saatchi Simko and Saatchi & Saatchi, where he managed high-profile client accounts and delivered impactful marketing campaigns. He also gained strategic brand management experience as a Brand Manager at Bacardi.
Academic Background
Jan holds a Master's degree in Marketing from the University of Geneva, where he honed his expertise in digital marketing, consumer behavior, and strategic brand management.
Areas of Expertise
- Sales and marketing strategy development
- Digital transformation and innovation
- Brand positioning and reputation management
- Customer experience optimization
- Cross-functional team leadership and collaboration
Professional Impact
Under Jan's leadership, Swissquote has experienced significant growth, with a 25% increase in client base and a 20% improvement in customer satisfaction ratings over the past three years. He has spearheaded the implementation of cutting-edge digital tools and platforms, positioning the company as a pioneer in the online banking and investment space.
Jan is also an active member of the board of directors at Yuh, a fintech startup, where he provides strategic guidance and expertise to support the company's growth and innovation initiatives.
Conclusion
With his extensive experience in the financial services industry, proven track record of driving sales and marketing success, and commitment to digital transformation, Jan De Schepper is a valuable asset to Swissquote and the broader fintech ecosystem. He continues to leverage his expertise and leadership to propel the company's growth and enhance the customer experience.
