Professional Summary
Professional Overview
Jan Weller is an accomplished digital commerce and marketing executive with over a decade of experience driving transformative growth for leading consumer brands. As the EVP of Digital Commerce & Marketing at humann, he is responsible for spearheading the company's omnichannel digital strategy, optimizing customer experiences, and leveraging data-driven insights to accelerate online sales and profitability.
Experience Summary
Current Role
In his current role at humann, Jan oversees all aspects of the company's digital presence, including ecommerce, mobile, social media, and digital advertising. He has implemented innovative technologies and strategies to enhance customer engagement, improve conversion rates, and expand the brand's digital footprint. Under his leadership, humann has experienced double-digit year-over-year growth in online revenue and a significant increase in customer loyalty and brand advocacy.
Career Progression
Prior to joining humann, Jan held senior digital commerce and marketing roles at Keeco, LLC and Henkel. As EVP of Digital Commerce & Marketing at Keeco, he led the company's successful transition to a digital-first business model, driving a 35% increase in online sales and a 25% improvement in digital marketing ROI. At Henkel, he served as the Director and Head of eCommerce, where he developed and executed comprehensive strategies to expand the company's online presence and optimize its digital customer experience.
Academic Background
Jan holds a Bachelor of Business Administration degree in Marketing from the University of Wisconsin-Madison, where he graduated with distinction and was recognized for his leadership in student organizations and community service initiatives.
Areas of Expertise
- Digital commerce strategy and execution
- Omnichannel customer experience optimization
- Data-driven marketing and performance analytics
- Ecommerce platform implementation and integration
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Jan has demonstrated a proven track record of driving transformative change and delivering measurable business results. He has spearheaded groundbreaking initiatives, such as the launch of a personalized recommendation engine that increased average order value by 18% and the implementation of a data-driven marketing automation platform that boosted customer retention by 27%.
Conclusion
With his extensive expertise in digital commerce and marketing, combined with his strategic vision and exceptional leadership skills, Jan Weller is poised to continue driving innovation and growth for humann and its customers. He is committed to leveraging the latest technologies and data-driven insights to create seamless, personalized experiences that delight customers and drive sustainable business success.