Professional Summary
Professional Overview
Jane Serra is a seasoned marketing executive with extensive experience in driving growth and innovation across various industries. As the VP of Growth Marketing at Daxtra Technologies, she is responsible for spearheading the company's marketing strategies and initiatives, contributing to its impressive market expansion.
Experience Summary
Current Role
As the VP of Growth Marketing at Daxtra Technologies, Jane is responsible for developing and executing comprehensive marketing plans that align with the company's strategic objectives. She oversees all aspects of the growth marketing function, including demand generation, digital marketing, and customer acquisition. Under her leadership, Daxtra Technologies has experienced significant growth, with a notable increase in lead generation and customer conversions.
Career Progression
Throughout her career, Jane has held various marketing leadership roles, including VP of Marketing at Wrk and Justuno, Director of Marketing at Justuno, and VP of Marketing at HawkSEM. In these positions, she has consistently demonstrated her ability to drive successful marketing campaigns, improve brand visibility, and enhance customer engagement. Her extensive experience in the B2B marketing space has made her a highly sought-after industry expert.
Academic Background
Jane holds a Bachelor of Arts degree in Marketing from Adelphi University, where she graduated with honors. Her academic achievements, combined with her practical experience, have equipped her with a well-rounded understanding of marketing principles and strategies.
Areas of Expertise
Jane's expertise spans a wide range of marketing disciplines, including digital marketing, content creation, lead generation, and marketing analytics. She is adept at leveraging data-driven insights to optimize marketing campaigns and drive sustainable growth. Her strong background in B2B marketing has enabled her to develop effective strategies for targeting and engaging with diverse customer segments.
Professional Impact
Throughout her career, Jane has demonstrated a proven track record of success. As the creator and host of the "Women in B2B Marketing" podcast, she has become a respected voice in the industry, sharing her insights and experiences with a wide audience. Her contributions have been recognized through various industry awards and accolades, further solidifying her reputation as a marketing innovator.
Conclusion
With her exceptional marketing acumen, strategic vision, and proven track record of success, Jane Serra is well-positioned to continue driving growth and innovation at Daxtra Technologies. Her commitment to excellence, coupled with her industry expertise, make her a valuable asset in the ever-evolving marketing landscape.