Janie Page
Chief Marketing Officer
Professional Overview
Janie Page is a seasoned marketing executive with over 15 years of experience driving strategic growth and innovation across the food and beverage industry. As the Chief Marketing Officer at The Human Bean, she is responsible for developing and implementing comprehensive marketing strategies to enhance brand visibility, drive customer engagement, and accelerate the company's expansion into new markets.
Experience Summary
Current Role
As the Chief Marketing Officer at The Human Bean, Janie is spearheading the company's marketing efforts, overseeing all aspects of brand management, digital marketing, product development, and customer acquisition. Since joining the organization in March 2022, she has restructured the marketing team, introduced new data-driven initiatives, and played a pivotal role in the successful launch of several new product lines, resulting in a significant increase in market share and customer loyalty.
Career Progression
Prior to her current role, Janie held various marketing leadership positions, including Vice President of Marketing & New Business at INDO-EUROPEAN FOODS, Senior Director of Marketing and New Business Development at Beck Flavors, and Director of Marketing at Farmer Brothers. Throughout her career, she has demonstrated a strong track record of driving innovation, optimizing marketing operations, and delivering measurable business impact.
Janie's expertise spans brand strategy, digital transformation, new product development, and cross-functional team leadership. She has a proven ability to identify and capitalize on emerging market trends, while consistently delivering high-performing marketing campaigns that showcase her exceptional analytical and creative problem-solving skills.
Academic Background
Janie holds a Bachelor of Science in Marketing from the University of Oregon, where she graduated cum laude. She also completed a Master of Business Administration (MBA) program at the University of California, Los Angeles, with a focus on strategic management and marketing.
Areas of Expertise
- Brand strategy and development
- Digital marketing and e-commerce optimization
- New product innovation and go-to-market execution
- Omnichannel marketing campaign management
- Cross-functional team leadership and collaboration
Professional Impact
During her tenure at INDO-EUROPEAN FOODS, Janie led the rebranding and repositioning initiative that resulted in a 25% increase in brand awareness and a 15% boost in market share within the first 18 months. At Beck Flavors, she spearheaded the development and launch of a groundbreaking line of clean-label flavor solutions, which contributed to a 20% revenue growth and earned the company several industry awards.
Conclusion
Janie Page is a dynamic and results-driven marketing executive with a proven track record of driving transformative growth and innovation in the food and beverage industry. With her strategic vision, data-driven decision-making, and exceptional leadership skills, she is poised to play a pivotal role in the continued success and expansion of The Human Bean.