JL

Jared Lee

Jared Lee


Marketing Director



Professional Overview
Jared Lee is an accomplished marketing professional with over 5 years of diverse experience driving strategic growth and digital optimization initiatives for leading technology companies. As the Marketing Director at Pattern®, he oversees the development and execution of integrated marketing campaigns, leveraging his expertise in conversion rate optimization, growth marketing, and marketing technology.

Experience Summary

Current Role
As the Marketing Director at Pattern®, Jared is responsible for developing and implementing the company's overall marketing strategy. He leads a team of marketing specialists in executing campaigns across various digital channels, with a focus on improving website conversion rates and driving qualified leads. Under his leadership, Pattern® has seen a 25% increase in website conversions and a 30% growth in marketing-generated pipeline.

Career Progression
Prior to his current role, Jared held various marketing positions, including Strategic Marketing Operations Technology Lead at Atlassian, Growth Marketing Manager at MURAL, Conversion Rate Growth Manager at BambooHR, and Marketing Strategist at Disruptive Advertising. Throughout his career, he has demonstrated a proven track record of successfully implementing data-driven marketing strategies, optimizing marketing technology stacks, and delivering measurable business impact.

Academic Background
Jared holds a Bachelor of Science in Marketing from the University of Utah, where he graduated with honors. He is a certified Google Analytics and HubSpot Inbound Marketing professional, further strengthening his expertise in data-driven marketing and digital optimization.

Areas of Expertise
  • Digital marketing strategy and execution

  • Conversion rate optimization and growth marketing

  • Marketing technology implementation and optimization

  • Data analysis and performance reporting

  • Cross-functional collaboration and team leadership


Professional Impact
Jared's contributions have been recognized within the industry, as he has been invited to speak at several marketing conferences and webinars on topics such as "Leveraging Marketing Automation for Scalable Growth" and "Optimizing the Customer Journey through Data-Driven Decisions." He is an active member of the American Marketing Association (AMA) and the Utah Digital Marketing Collective, where he shares his insights and best practices with peers.

Conclusion
With his extensive experience, data-driven approach, and passion for driving measurable results, Jared is a strategic marketing leader poised to make a significant impact in his current role and continue advancing his career in the dynamic technology industry.