Jason Pan

Game Localisation Producer | Shanghai, China

Professional Overview

Jason Pan is an experienced Game Localisation Producer with a proven track record of driving successful international expansion and content localization initiatives. He currently oversees localization efforts for Voodoo.io, a leading mobile gaming platform, where he leverages his deep industry expertise to deliver engaging, culturally-relevant gaming experiences to global audiences.

Experience Summary

Current Role

As the Game Localisation Producer at Voodoo.io since March 2021, Jason is responsible for managing the end-to-end localization process for the company's portfolio of mobile games. He collaborates closely with cross-functional teams to ensure seamless translation, adaptation, and deployment of content across multiple languages and regional markets. Under his leadership, Voodoo.io has successfully launched several flagship titles in new international markets, contributing to the company's rapid global growth.

Career Progression

Prior to his current role, Jason served as the Publishing & Business Manager of HAGO at JOYY Inc. from 2018 to 2021, where he spearheaded the platform's expansion into overseas markets. During this time, he successfully negotiated partnerships with key distribution channels and implemented effective localization strategies, driving a significant increase in HAGO's international user base.

Earlier in his career, Jason held the position of Overseas BD Manager at Gamecomb, Beijing Bewinner Communications Co., Ltd. from 2017 to 2018. In this role, he leveraged his expertise in business development and market analysis to identify new growth opportunities and forge strategic alliances with global partners.

Academic Background

Jason holds a Bachelor's degree in Business Administration from Fudan University, where he specialized in International Trade and Finance.

Areas of Expertise

• Game localization and internationalization

• Cross-cultural content adaptation

• Global market entry strategy and execution

• Stakeholder management and cross-functional collaboration

• Data-driven decision making and performance optimization

Professional Impact

Under Jason's leadership, Voodoo.io has successfully launched several of its most popular mobile games in new international markets, resulting in a significant increase in global user engagement and revenue. His expertise in localization and cultural adaptation has been instrumental in ensuring the company's content resonates with diverse global audiences.

Conclusion

With his extensive experience in the gaming industry and a proven track record of driving successful international expansion, Jason Pan is a valuable asset to Voodoo.io. As the company continues to grow its global footprint, his deep understanding of localization best practices and his ability to navigate complex cross-cultural dynamics will be crucial in delivering exceptional gaming experiences to users worldwide.