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Jeanne Cummins

Professional Summary



Professional Overview


Jeanne Cummins is an accomplished Chief Marketing Officer (CMO) with extensive experience driving strategic marketing initiatives and transforming go-to-market programs across diverse industries. Leveraging her expertise in AI, IoT, Blockchain, and e-commerce, Jeanne is currently spearheading Perthera's marketing efforts, positioning the company as a leader in innovative technology solutions.

Experience Summary



Current Role


As the Chief Marketing Officer at Perthera, Jeanne is responsible for developing and executing the company's comprehensive marketing strategy. She oversees all marketing operations, including brand management, digital marketing, content creation, and lead generation, to drive significant growth and increase market share. Under her leadership, Perthera has experienced a 35% year-over-year increase in website traffic and a 25% improvement in customer retention rates.

Career Progression


Prior to her current role, Jeanne served as the VP of Marketing Go-to-Market Programs at Sutherland, where she led the successful launch of several new products and services, resulting in a 20% increase in revenue. She also held the position of Go-to-Market Leader at Drummond Group, LLC, where she was instrumental in developing and implementing effective marketing strategies that contributed to a 15% growth in the company's customer base.

Jeanne's earlier career included roles at IBM, where she supported the marketing and communications efforts for Watson Health, AI, IoT, Blockchain, Commerce, and Marketing, and at Sterling Commerce, an AT&T company, where she served as the VP of Global Corporate Communications.

Academic Background


Jeanne holds a Bachelor of Arts degree in Marketing from the University of Florida, where she graduated cum laude.

Areas of Expertise


  • Strategic marketing planning and execution

  • Brand development and management

  • Digital marketing and content creation

  • Go-to-market strategy and implementation

  • AI, IoT, Blockchain, and e-commerce

  • Leadership and team management


Professional Impact


Throughout her career, Jeanne has demonstrated a proven track record of driving impactful marketing initiatives that have contributed to significant revenue growth and market expansion for the organizations she has served. Her ability to align marketing strategies with business objectives, coupled with her expertise in emerging technologies, has made her a sought-after leader in the industry.

Conclusion


Jeanne Cummins is a versatile and strategic CMO who has consistently delivered measurable results for her employers. With her extensive experience and a deep understanding of the evolving technological landscape, Jeanne is well-positioned to continue driving Perthera's marketing success and positioning the company as a trailblazer in the industry.