JN

Jeff Nelson

Professional Summary



Professional Overview


Jeff Nelson is a seasoned entrepreneur and marketing professional with two decades of experience in the marketing and technology industries. As the Co-Founder of Anduro Marketing, he has led the strategic direction and growth of the agency since its inception in 2001. Concurrently, he serves as a Partner at Weasel Tail Enterprises, where he leverages his expertise in business development and strategic partnerships.

Experience Summary



Current Roles


Co-Founder, Anduro Marketing (2001 - Present)
  • Responsible for driving the overall vision, strategy, and growth of the full-service marketing agency

  • Leads the agency's service offerings and client engagements, with a focus on digital marketing, branding, and content creation

  • Instrumental in establishing Anduro Marketing as a trusted partner for small-to-medium sized businesses in Western Canada


Partner, Weasel Tail Enterprises (2021 - Present)
  • Collaborates with partners to identify and capitalize on new business opportunities

  • Leverages his extensive network and industry expertise to foster strategic partnerships and drive business development


Career Progression


Prior to his entrepreneurial ventures, Jeff held various academic and professional roles, including:
  • Sessional Instructor at Mount Royal University (2023) and SAIT (2012-2023)

  • Leasing Specialist at LeaseDirect.ca (2022-2023)

  • Instructor at Mount Royal University - Bissett School of Business (2008-2009)

  • Marketing Chair at CCAT (2007-2009)

  • Solutions Architect at Impact Blue (1999-2001)

  • Manager, Reporting at EDS Canada (1997-2001)


Throughout his career, Jeff has demonstrated a strong ability to adapt to changing market conditions, identify new opportunities, and deliver measurable results for his clients and organizations.

Academic Background


Jeff holds a Bachelor's degree from Mount Royal University, where he specialized in Marketing and Business Administration. His academic achievements and industry-relevant coursework have provided a solid foundation for his successful career in marketing and entrepreneurship.

Areas of Expertise


  • Digital marketing strategy and implementation

  • Branding and creative direction

  • Business development and strategic partnerships

  • Entrepreneurship and small business consulting

  • Instructional design and academic teaching


Professional Impact


As the Co-Founder of Anduro Marketing, Jeff has played a pivotal role in the agency's growth and client success. Under his leadership, the agency has consistently delivered exceptional results for its clients, helping them to expand their online presence, enhance their brand identity, and drive measurable business outcomes.

Jeff's expertise and industry contributions extend beyond his entrepreneurial ventures. As a Sessional Instructor, he has shared his practical knowledge and insights with students, preparing the next generation of marketing and business professionals.

Conclusion


With his extensive experience, proven track record of success, and a deep understanding of the marketing and technology industries, Jeff Nelson is a versatile and highly valued professional. He continues to drive innovation, foster strategic partnerships, and deliver exceptional results for his clients and partners.