Jenna Bromberg
Chief Marketing Officer
Professional Overview
Jenna Bromberg is an accomplished marketing executive with over 15 years of experience driving brand strategy, digital transformation, and integrated marketing campaigns for leading consumer brands. As the Chief Marketing Officer at Papa Johns, she oversees all aspects of the company's marketing efforts, including brand positioning, creative development, media planning, and customer engagement initiatives.
Experience Summary
Current Role
As the Chief Marketing Officer at Papa Johns, Jenna is responsible for developing and executing the company's comprehensive marketing strategy to support its continued growth and market expansion. She leads a team of marketing professionals in creating innovative, customer-centric campaigns that enhance brand awareness, drive sales, and improve customer loyalty. Under her leadership, Papa Johns has achieved significant increases in digital engagement, mobile app downloads, and online ordering conversion rates.
Career Progression
Prior to joining Papa Johns, Jenna served as the Vice President of Brand Marketing, Creative, Retail Marketing, and Media at Carters Inc., where she spearheaded the company's digital transformation and omnichannel marketing initiatives. She has also held various marketing leadership roles at Pizza Hut, including Director of Advertising and Integrated Marketing, Director of Social Media and Digital Engagement, and Director of Core Brand Marketing. In these positions, Jenna demonstrated her ability to develop and execute successful marketing strategies that drove measurable business results.
Academic Background
Jenna holds a Bachelor's degree in Communication from Cornell University, where she specialized in marketing and digital media.
Areas of Expertise
- Omnichannel marketing strategy and execution
- Brand positioning and campaign development
- Digital transformation and e-commerce optimization
- Social media and content marketing
- Customer engagement and loyalty programs
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Jenna has led the implementation of numerous successful marketing initiatives that have contributed to her employers' growth and profitability. At Carters Inc., she spearheaded the company's first integrated digital marketing campaign, resulting in a 25% increase in e-commerce sales and a 35% jump in mobile app downloads. At Pizza Hut, Jenna developed and executed a social media strategy that increased the brand's online engagement by 40% and drove a 15% lift in delivery orders.
Conclusion
Jenna Bromberg is a seasoned marketing executive with a proven track record of driving business results through innovative, data-driven strategies. In her current role as Chief Marketing Officer at Papa Johns, she is poised to continue her success in elevating the brand's customer experience and accelerating its growth in a highly competitive industry.