Jenna Pelissier

Brand Director | Los Angeles, California

Professional Overview

Jenna Pelissier is an accomplished brand and social media professional with over a decade of experience driving growth and engagement for leading fashion and lifestyle brands. As the Brand Director at Frankies Bikinis, she leverages her expertise in digital marketing, influencer partnerships, and brand strategy to elevate the company's market presence and customer experience.

Experience Summary

Current Role

As the Brand Director at Frankies Bikinis, Jenna is responsible for overseeing the brand's overall strategy, marketing initiatives, and creative direction. She leads a team of marketing and social media specialists to develop and execute impactful campaigns that align with the brand's vision and resonate with its target audience. Under her leadership, Frankies Bikinis has seen a significant increase in social media following, web traffic, and customer engagement.

Career Progression

Prior to her current role, Jenna served as the Senior Manager of Social Media at Frankies Bikinis, where she spearheaded the brand's social media presence and influencer marketing efforts. Her innovative strategies and data-driven approach led to a 35% increase in social media engagement and a 25% boost in customer conversions. Before that, Jenna was the Social Media and PR Manager, where she successfully built and managed the brand's online community, amplifying its reach and visibility.

Academic Background

Jenna holds a Bachelor of Arts degree in Communications from the University of California, Los Angeles (UCLA), where she graduated with honors.

Areas of Expertise

• Brand strategy and positioning

• Digital marketing and social media management

• Influencer partnerships and collaboration

• Campaign planning and execution

• Data analysis and performance optimization

• Project management and team leadership

Professional Impact

Throughout her career, Jenna has played a pivotal role in driving the growth and success of Frankies Bikinis. Her strategic vision, creative flair, and data-driven approach have consistently delivered measurable results, including a 20% increase in online sales and a 15% improvement in customer retention. Jenna's industry thought leadership and innovative thinking have also earned her recognition as a rising star in the fashion and lifestyle sector.

Conclusion

With her impressive track record, proven leadership skills, and deep understanding of the evolving digital landscape, Jenna Pelissier is poised to continue driving the success of Frankies Bikinis as its Brand Director. Her passion for building strong brands and her ability to connect with audiences make her a valuable asset in the industry.