Professional Overview
Jennifer Lankford is the Founder and CEO of Lankford Communications, a strategic marketing and communications consultancy based in Portland, Oregon. With over 15 years of industry experience, she is a seasoned expert in developing impactful brand narratives and driving high-visibility campaigns for technology companies.
Experience Summary
Current Role
As the Founder and CEO of Lankford Communications, Jennifer leads a team of communications professionals in delivering integrated marketing and PR strategies for a diverse client portfolio. Under her leadership, the agency has helped numerous startups and scale-ups establish their market presence and engage key stakeholders. In addition to her CEO responsibilities, Jennifer serves as a Volunteer Marketing Advisor at Heavybit, where she provides strategic counsel to early-stage B2B technology companies.
Career Progression
Jennifer's career has spanned various leadership roles in the technology and agency sectors. Prior to launching Lankford Communications, she held communications consulting positions at Equinix, Lacework, Tailscale, and other prominent software and infrastructure providers. Jennifer also previously served as the Director of Marketing Strategy and Communications at Buoyant, Inc. and the Communications Director at Crowd Supply and Orchestrate.
Earlier in her career, Jennifer was the Vice President of Integrated Communications at theMIX agency, where she managed high-profile client accounts and executed award-winning campaigns. She has also held account management roles at FortyThree PR and Nadel Phelan, Inc.
Academic Background
Jennifer holds a Bachelor's degree in Communications from the University of Oregon, where she graduated with honors.
Areas of Expertise
- Strategic marketing and communications planning
- Brand development and messaging
- Integrated PR and content marketing
- Stakeholder engagement and thought leadership
- Crisis communications and reputation management
- Startup and scale-up growth strategy
Professional Impact
Under Jennifer's leadership, Lankford Communications has established a reputation for delivering innovative, results-driven marketing and communications programs that drive tangible business outcomes for clients. Her work has been recognized with numerous industry awards, including the PRSA Silver Anvil and the Hermes Creative Award.
Jennifer is a sought-after speaker and industry thought leader, having presented at conferences such as the Public Relations Society of America (PRSA) National Conference and the Content Marketing Institute's Content Marketing World. She is also a frequent contributor to leading marketing and communications publications, offering insights on emerging industry trends and best practices.
Conclusion
With her deep expertise, entrepreneurial mindset, and proven track record of success, Jennifer Lankford is a trusted partner for technology companies seeking to elevate their brand, engage their audiences, and achieve their growth objectives. As she continues to lead Lankford Communications' expansion, Jennifer remains committed to driving innovation and delivering measurable impact for her clients.
