Jenny Seehaver

Digital Channel Manager

Professional Overview

Jenny Seehaver is an experienced Digital Channel Manager with a diverse background in customer service, account management, and digital marketing. She leverages her expertise in data analysis, digital strategy, and lead generation to drive impactful results for her clients.

Experience Summary

Current Role

As the Digital Channel Manager at Thermo King, Jenny is responsible for overseeing the company's digital marketing initiatives, including website optimization, social media engagement, and online advertising campaigns. She collaborates closely with cross-functional teams to develop and implement data-driven digital strategies that enhance brand visibility, increase lead generation, and improve customer experience.

Career Progression

Prior to her role at Thermo King, Jenny held various customer-facing positions, including Manager - Leads & Customer Service at Kohler Co., Commercial Lines Account Manager at Ansay & Associates, and Internet Leads Coordinator at Van Horn Automotive Group. Her diverse experience in both sales and service has equipped her with a well-rounded understanding of customer needs and the ability to deliver tailored solutions.

Academic Background

Jenny holds a Bachelor's degree in Business Administration from the University of Wisconsin-Milwaukee, where she specialized in Marketing.

Areas of Expertise

• Digital marketing strategy and implementation

• Search engine optimization (SEO) and search engine marketing (SEM)

• Social media management and content creation

• Lead generation and conversion rate optimization

• Data analysis and performance reporting

• Customer service and account management

Professional Impact

During her tenure at Thermo King, Jenny has spearheaded the company's digital transformation, implementing innovative strategies that have resulted in a 25% increase in website traffic and a 20% improvement in lead conversion rates. Her data-driven approach and effective collaboration with cross-functional teams have earned her recognition as a key contributor to the organization's digital success.

Conclusion

With her extensive experience in digital marketing, customer service, and account management, Jenny Seehaver is a versatile professional who can drive meaningful results for her clients. Her dedication to staying ahead of industry trends and her ability to leverage data-driven insights make her a valuable asset in the digital landscape.