Jeremy Basset

Founder at Super Benji

Professional Overview

Jeremy Basset is a seasoned entrepreneur and business leader with a proven track record of driving innovation and growth in the consumer goods and technology sectors. As the Founder of Super Benji, he leverages his extensive experience in brand development, new business incubation, and digital transformation to shape the future of sustainable consumer products.

Experience Summary

Current Role

As the Founder of Super Benji, Jeremy is responsible for setting the strategic vision, leading the execution of key initiatives, and fostering a culture of innovation and collaboration. Under his guidance, the company has rapidly gained traction in the market, delivering sustainable and consumer-centric solutions that address the evolving needs of modern consumers.

Career Progression

Prior to founding Super Benji, Jeremy held various leadership roles at Unilever, where he spearheaded the company's Foundry program, a global platform for partnering with startups and driving innovation. As the CEO and Founder of Co:cubed, he built a successful consulting firm focused on helping organizations navigate digital transformation and develop innovative business models.

Throughout his career, Jeremy has demonstrated a keen ability to identify market trends, cultivate strategic partnerships, and drive the implementation of cutting-edge technologies. His experience as a member of the World Economic Forum's Global Future Council on Consumption has further strengthened his understanding of the complexities and evolving dynamics within the consumer goods industry.

Academic Background

Jeremy holds a Master's degree from the University of Oxford and a Master's in Business Administration from the London Business School. He is also a Certified Practicing Accountant (CPA) from CPA Australia, demonstrating his strong financial acumen and strategic decision-making capabilities.

Areas of Expertise

• Brand strategy and development

• New business incubation and growth

• Digital transformation and innovation

• Sustainable product development

• Partnerships and ecosystem building

• Strategic leadership and execution

Professional Impact

Throughout his career, Jeremy has been recognized for his ability to drive transformative change and create meaningful impact. He has spearheaded numerous successful initiatives, including the launch of Unilever's Foundry program, which has supported the growth of numerous startups and fostered collaboration between large corporations and the entrepreneurial ecosystem.

Conclusion

With his extensive experience, strategic vision, and deep understanding of the consumer goods industry, Jeremy Basset is well-positioned to lead Super Benji in its mission to redefine sustainable consumerism. His relentless pursuit of innovation and passion for creating positive social and environmental impact make him a valuable asset to the company and the broader industry.