JB

Jesper Brodin

Jesper Brodin


Current Title: President and Chief Executive Officer at IKEA
Location: Leiden, Netherlands

Professional Overview


Jesper Brodin is an experienced retail executive with a strong track record of driving growth and innovation at IKEA, a global leader in home furnishings. As the President and CEO of IKEA, he oversees the strategic direction, operations, and expansion of the iconic brand across more than 50 countries. With his deep expertise in supply chain management, range development, and customer-centric business strategies, Brodin is well-positioned to guide IKEA through the evolving retail landscape and solidify its position as a trusted, sustainable, and design-forward home solutions provider.

Experience Summary



Current Role


As the President and Chief Executive Officer of IKEA since 2017, Brodin is responsible for leading the company's global operations, driving the implementation of its long-term vision, and ensuring the delivery of exceptional customer experiences. Under his leadership, IKEA has accelerated its multi-channel strategy, expanded its digital capabilities, and strengthened its commitment to sustainability and social responsibility. Brodin's strategic vision and collaborative approach have been instrumental in maintaining IKEA's position as a market leader and innovator within the home furnishings industry.

Career Progression


Brodin has held several key leadership roles within IKEA, demonstrating his versatility and deep understanding of the company's operations. Prior to his current position, he served as the IKEA Range & Supply Manager, overseeing the development and global distribution of IKEA's extensive product range. He also held the role of Supply Chain Manager, where he played a pivotal role in optimizing the company's logistics and ensuring the efficient delivery of products to customers worldwide. Earlier in his career, Brodin was the Business Manager for IKEA's Kitchen & Dining division, where he led the successful development and introduction of new product lines and solutions.

Academic Background


Jesper Brodin holds a Bachelor's degree in Business Administration from the University of Gothenburg in Sweden.

Areas of Expertise


  • Strategic leadership and organizational transformation

  • Supply chain management and operational optimization

  • Product development and range management

  • Customer-centric business strategies and multi-channel integration

  • Sustainability and corporate social responsibility initiatives


Professional Impact


Under Brodin's leadership, IKEA has achieved significant milestones, including the expansion of its online presence, the launch of new store formats to reach urban consumers, and the implementation of ambitious sustainability goals. He has been instrumental in driving the company's digital transformation and enhancing its omnichannel capabilities to better serve its growing customer base. Brodin's focus on innovation, sustainability, and customer experience has earned IKEA widespread recognition and solidified its position as a global leader in the home furnishings industry.

Conclusion


Jesper Brodin's extensive experience, strategic vision, and commitment to innovation make him a highly respected leader in the retail industry. As the President and CEO of IKEA, he is well-positioned to guide the company through the evolving market conditions, capitalize on emerging opportunities, and ensure the continued growth and success of the iconic brand worldwide.