Jessica Casper

Co-Founder, President | New York, NY, United States

Professional Overview

Jessica Casper is the Co-Founder and President of Paris West, a New York-based design and manufacturing company specializing in high-quality, ethically-sourced products. With over a decade of experience in the design and retail industries, Jessica brings a unique blend of creative vision, strategic leadership, and a deep commitment to sustainable business practices.

Experience Summary

Current Role

As Co-Founder and President of Paris West, Jessica is responsible for the overall strategic direction and day-to-day operations of the company. She leads the design team in creating innovative, trend-forward products, while also overseeing sales, marketing, and business development initiatives. Under Jessica's leadership, Paris West has established a strong reputation for its commitment to ethical sourcing, fair labor practices, and environmental sustainability, positioning the company as a leader in the socially conscious consumer goods market.

Career Progression

Prior to co-founding Paris West, Jessica held several notable roles in the design and retail industries. As the Creative Director at Faire Collection (formerly Andean Collection), she spearheaded the company's design and product development efforts, driving significant growth and brand recognition. Earlier in her career, Jessica served as a Design Manager and Sales representative at Faire Collection, where she honed her skills in product design, client relations, and strategic alliances. She also gained valuable experience as a freelance window display designer for Polo Ralph Lauren and as a strategic alliances coordinator for AIGA, the professional association for design.

Academic Background

Jessica holds a Bachelor of Arts in Visual Studies and Psychology from the University of Pennsylvania, where she also completed a year of study in the History of Art at University College London (UCL). She later supplemented her education with coursework at the Fashion Institute of Technology.

Areas of Expertise

• Product design and development

• Ethical and sustainable business practices

• Strategic planning and operational management

• Brand building and marketing

• Client and vendor relationship management

• Visual merchandising and retail experience

Professional Impact

Under Jessica's leadership, Paris West has become a recognized leader in the socially conscious consumer goods industry, with a growing portfolio of high-quality, ethically-sourced products that resonate with environmentally and socially aware consumers. The company has been featured in numerous industry publications and has established partnerships with leading retail outlets, further expanding its reach and impact.

Conclusion

With her innovative design sensibilities, strategic business acumen, and deep commitment to sustainability, Jessica Casper is poised to continue driving the growth and success of Paris West. Her extensive experience in the design and retail industries, coupled with her passion for creating positive social and environmental change, make her a valuable asset to the company and a respected leader in the field.