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Jessica Greenwood

CMO
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lightning_bolt Market Research

Jessica Greenwood



Position: Chief Marketing Officer at IQBAR
Location: Miami, FL
LinkedIn: [Jessica Greenwood - LinkedIn Profile](https://www.linkedin.com/in/jessica-greenwood-83490a74)
Email: j@eatiqbar.com

Professional Experience



Jessica Greenwood has extensive experience in the marketing and data consulting sectors, showcasing notable expertise in these domains:

  • IQBAR:

  • Chief Marketing Officer (June 2019 - Present)

  • Overseeing all marketing activities and strategies.

  • Key contribution includes the successful launch of IQBAR's product line, such as IQMIX, a brain & body hydration mix.

  • Instrumental in driving the company's branding and outreach efforts.

  • Havas Media Group:

  • Supervisor, Marketing Analytics & Data Consulting (April 2018 - June 2019)

  • Specialist, Marketing Analytics & Data Consulting (November 2016 - April 2018)

  • Analyst, Marketing Analytics & Data Consulting (February 2015 - November 2016)

  • Roles focused on data-driven marketing strategies and analytical consulting.

  • Rue La La:

  • Event Production Admin (May 2014 - February 2015)

  • Managed event logistics and administrative tasks, contributing to successful event executions.


Educational Background



  • Boston University:

  • Bachelor of Science (BS) in Public Relations (2011 - 2014)

  • Acquired a solid foundation in communication, media relations, and public relations strategies.

  • General Assembly:

  • HTML, CSS, and Web Design Circuit (Date of completion unspecified)

  • Enhanced technical skills in web design and coding.

  • IAB:

  • Digital Media Buying & Planning Certification (August 2018)

  • Certified in digital media buying and strategic planning, highlighting proficiency in modern digital marketing techniques.


Key Achievements and Insights



  • Network & Influence: Jessica has over 500+ LinkedIn connections, indicating a robust professional network which can be leveraged for partnership opportunities and market insights.

  • Product Success: Under her leadership, IQBAR successfully launched IQMIX in November 2021, diversifying their product lineup with innovative hydration solutions.

  • Industry Recognition: Jessica's career trajectory and continuous professional development underscore her commitment to staying at the forefront of marketing and data analytics.


Company Overview: IQBAR



IQBAR is a nutritional products company focusing on brain and body health. The company is headquartered at 156 Ivy St, Brookline, MA. The management team includes notable members such as:

  • Will Nitze: Founder and CEO

  • Nick Anderson: Director of Operations

  • Ryan Lee: Vice President


Key Products: IQBAR and IQMIX—products designed to support cognitive function and overall health.

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This report provides a comprehensive overview of Jessica Greenwood's professional profile, her current role at IQBAR, and her educational background. This detailed insight into Jessica's career journey and achievements is crucial for understanding her market influence and potential opportunities for collaboration.
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