Jessica Murray

Director of Product Design

Professional Overview
Jessica Murray is an accomplished Design Director with over a decade of experience in the fashion and consumer product industries. She specializes in product design, brand strategy, and leading cross-functional teams to create innovative, market-leading products. As the Director of Product Design at Vitamin A, Jessica oversees the design and development of the brand's swimwear and apparel collections, driving their continued growth and success.

Experience Summary

Current Role
As the Director of Product Design at Vitamin A, Jessica is responsible for setting the creative vision for the brand's product lines, guiding her team of designers to develop cohesive, trend-forward collections. She collaborates closely with the marketing, sales, and production teams to ensure Vitamin A's products resonate with their target consumers and meet the brand's quality and sustainability standards. Under Jessica's leadership, Vitamin A has experienced a 20% year-over-year increase in sales and expanded its product offerings to new categories.

Career Progression
Prior to her current role, Jessica served as the Senior Designer at Vitamin A Swimwear, where she played a key role in the brand's repositioning and product revitalization efforts. She has also held design and creative roles at Incipio Group, Sunrise Brands, and Brokedown Clothing, honing her skills in product design, brand development, and licensing partnerships.

Academic Background
Jessica holds a Bachelor of Fine Arts in Fashion Design from the University of California, Los Angeles. During her time at UCLA, she was recognized for her innovative designs and earned the prestigious Departmental Honors award.

Areas of Expertise

• Product design and development

• Brand strategy and positioning

• Cross-functional team leadership

• Trend forecasting and market analysis

• Sustainable design practices

• Licensing and partnership management

Professional Impact
Throughout her career, Jessica has demonstrated a strong track record of developing products that resonate with consumers and drive business growth. At Vitamin A, she has spearheaded the brand's transition to more sustainable materials, including the introduction of a line of swimwear made from recycled ocean plastics. Jessica's designs have been featured in leading fashion publications, and she is regularly invited to speak at industry events and conferences.

Conclusion
With her extensive experience, creative vision, and collaborative leadership style, Jessica Murray is a valuable asset to the Vitamin A team. As the Director of Product Design, she is poised to continue driving the brand's success and solidifying its position as a leader in the swimwear and apparel industry.