Jessy Curro
Senior Director, Global Merchandising | New York, New York, United States
Professional Overview
Jessy Curro is a seasoned retail executive with over 15 years of experience in global merchandising and brand strategy. As the Senior Director of Global Merchandising at Coach, she is responsible for leading cross-functional teams to develop and execute innovative merchandising strategies that drive revenue growth and enhance brand positioning in international markets.
Experience Summary
Current Role
In her current role at Coach, Jessy oversees the brand's global merchandising operations, including product assortment planning, inventory management, and go-to-market strategies. She has played a pivotal role in expanding Coach's footprint in emerging markets, leveraging her deep understanding of consumer trends and market dynamics to tailor product offerings and optimize merchandising approaches. Under her leadership, the global merchandising team has delivered double-digit revenue gains and improved inventory efficiency across Coach's international retail network.
Career Progression
Prior to joining Coach, Jessy served as a Merchandising Consultant, providing strategic advisory services to leading fashion and lifestyle brands. She has also held senior merchandising roles at Levi's and Bitten SJP - Steve and Barry's, where she honed her expertise in category management, product development, and omnichannel retailing. Throughout her career, Jessy has consistently demonstrated her ability to drive operational excellence, foster cross-functional collaboration, and translate market insights into commercially successful merchandising strategies.
Academic Background
Jessy holds a Bachelor of Science in Apparel Merchandising and Business Administration from the University of North Carolina at Greensboro, where she graduated with honors.
Areas of Expertise
- Global Merchandising Strategy
- Inventory Management and Optimization
- Product Assortment Planning and Allocation
- Omnichannel Retailing and Customer Experience
- Brand Strategy and International Expansion
- Cross-Functional Team Leadership and Collaboration
Professional Impact
Under Jessy's leadership, the Coach brand has significantly strengthened its global merchandising capabilities, leading to increased market share, improved inventory turns, and enhanced customer satisfaction in key international markets. Her ability to blend data-driven insights with creative merchandising solutions has earned her recognition as a respected industry thought leader, and she is frequently invited to speak at industry events and conferences.
Conclusion
With her extensive experience, strategic mindset, and proven track record of success, Jessy Curro is poised to continue driving transformative change within the retail industry. As Coach's Senior Director of Global Merchandising, she is committed to leveraging her expertise to propel the brand's international growth and solidify its position as a leading global luxury lifestyle brand.
