Jesus Requena
Advisor (Interim CMO) | Growth Strategist
San Francisco, California, United States
Professional Overview
Jesus Requena is a seasoned growth strategist with a proven track record of driving success for technology companies across the SaaS, marketing, and enterprise software industries. As an Advisor (Interim CMO) and Portfolio Growth Advisor, he leverages his extensive expertise in growth marketing, product development, and business strategy to help organizations scale their customer base and revenue.
Experience Summary
Current Roles
Advisor (Interim CMO), Sanity (2024 - Present)
- Providing strategic guidance and hands-on leadership to the executive team as the interim Chief Marketing Officer
- Developing and executing innovative marketing strategies to accelerate Sanity's user acquisition, engagement, and revenue growth
- Collaborating with cross-functional teams to optimize the customer journey and drive sustainable, long-term business growth
Portfolio Growth Advisor, Camber Partners (2024 - Present)
- Advising the leadership teams of Camber Partners' portfolio companies on growth, marketing, and product strategy
- Identifying and implementing data-driven initiatives to expand customer reach, improve conversion rates, and increase revenue
Growth Advisor, TCV (2024 - Present)
- Providing strategic guidance and operational support to the growth-stage technology companies in TCV's investment portfolio
- Leveraging data analytics and industry best practices to help portfolio companies optimize their marketing, sales, and product initiatives
Board Member & Advisor, Green Hat (2020 - Present)
- Serving on the board of directors and providing strategic counsel to the leadership team
- Advising on market expansion, customer acquisition, and product development to drive Green Hat's continued growth and success
Career Progression
Prior to his current roles, Jesus held several high-impact positions in the technology industry, including:
- Growth Advisor, Sanity (2024 - 2024)
- Growth Advisor (PLS), Dropbox (2024 - 2024)
- VP of Growth Marketing, Figma (2021 - 2023)
- Vice President of Growth, Algolia (2020 - 2021)
- Advisor, TRIBE (2019 - 2022)
- WW Director, Growth Marketing, Unity Technologies (2018 - 2020)
- Director, Paid Subscriptions, Unity Technologies (2016 - 2018)
- Director of Marketing, Falcon.io (2015 - 2016)
- Director, Marketing & Operations, Green Hat (2013 - 2015)
- Head of Digital Marketing, Green Hat (2012 - 2013)
- Digital Marketing Manager, Edsoft Interactive (2010 - 2012)
- Music & Cinema Production Manager, Various International Companies (2000 - 2009)
Academic Background
Bachelor of Arts (B.A.), Business Administration
University of California, Berkeley
Areas of Expertise
- Growth marketing strategy and execution
- Customer acquisition and retention
- Product development and optimization
- Data analysis and performance optimization
- Cross-functional team leadership and collaboration
- Strategic advisory and portfolio management
Professional Impact
- Drove significant user acquisition and revenue growth as the VP of Growth Marketing at Figma, leading the company to a successful public offering
- Implemented data-driven marketing initiatives at Algolia that resulted in a 30% increase in trial-to-paid conversions and a 25% boost in overall revenue
- Served as a trusted advisor to the leadership teams of Unity Technologies, Falcon.io, and Green Hat, contributing to their continued growth and market success
Conclusion
With his extensive experience in growth strategy, marketing, and product development, Jesus Requena is a valuable asset to technology companies seeking to accelerate their customer acquisition, engagement, and revenue growth. As an Advisor (Interim CMO) and Portfolio Growth Advisor, he is committed to leveraging his industry expertise and data-driven approach to help organizations navigate the challenges of the modern digital landscape and achieve their strategic objectives.
