Jet Moody
Fractional Chief Marketing Officer
Professional Overview
Jet Moody is an experienced marketing executive with a proven track record of driving growth and digital transformation for organizations across various industries. As a Fractional Chief Marketing Officer, he leverages his expertise in strategic marketing, brand development, and data-driven decision-making to help businesses achieve their revenue and customer acquisition goals.
Experience Summary
Current Role
Moody currently serves as the Fractional Chief Marketing Officer for SageHome, a leading provider of home improvement solutions. In this role, he is responsible for developing and executing comprehensive marketing strategies to expand the company's market share, enhance brand visibility, and drive sustainable growth. Additionally, he serves as the Fractional Chief Marketing Officer and Growth Consultant at Boost Marketing, where he collaborates with clients to devise innovative marketing campaigns and unlock new avenues for business expansion.
Career Progression
Prior to his current positions, Moody held the role of Vice President of Marketing at Caliber Car Wash, where he spearheaded the company's brand repositioning and digital transformation initiatives, resulting in a significant increase in customer acquisition and revenue growth. He also previously served as the Vice President of Marketing at Boost Marketing, where he successfully led the development and implementation of integrated marketing strategies for a diverse portfolio of clients.
Moody's early career experience includes roles as a Press Secretary at the Alliance for American Manufacturing, an Adjunct Professor of Fashion Retail Marketing at the Art Institute of Salt Lake City, and a Spokesperson for the Media and Public Affairs department at The Church of Jesus Christ of Latter-day Saints.
Academic Background
Moody holds a Bachelor's degree in Marketing from Utah State University, where he graduated with honors.
Areas of Expertise
- Strategic marketing and brand management
- Digital marketing and e-commerce optimization
- Data analysis and performance tracking
- Integrated marketing campaign development
- Change management and organizational transformation
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Moody has demonstrated a strong ability to drive measurable results for the organizations he has served. Notable achievements include:
- Increased customer acquisition by 28% and revenue by 19% for Caliber Car Wash through targeted marketing campaigns and digital optimization
- Spearheaded the rebranding and positioning strategy for Boost Marketing, resulting in a 35% growth in client retention
- Developed and executed a highly successful integrated marketing campaign for a major manufacturing client, leading to a 22% increase in lead generation and a 17% improvement in conversion rates
Conclusion
With his extensive marketing expertise, strategic vision, and track record of driving business growth, Jet Moody is poised to continue making a significant impact as a Fractional Chief Marketing Officer. His ability to leverage data-driven insights, foster cross-functional collaboration, and deliver measurable results make him a valuable asset for organizations seeking to elevate their marketing efforts and achieve sustainable success.