Jill Keiser

VP of Integrated Marketing (Digital, Social and Product Marketing)

New York, NY, United States

Professional Overview
Jill Keiser is an accomplished marketing executive with over 15 years of experience driving integrated digital, social, and product marketing strategies for leading beauty and fashion brands. As the VP of Integrated Marketing at Winky Lux, she is responsible for developing and executing comprehensive marketing plans that promote brand awareness, drive customer engagement, and increase sales across all digital channels.

Experience Summary

Current Role
As the VP of Integrated Marketing at Winky Lux, Jill oversees the digital, social, and product marketing teams, ensuring seamless collaboration and alignment of marketing initiatives. She has played a pivotal role in amplifying the Winky Lux brand, leading the development of innovative digital campaigns that have resulted in a significant increase in website traffic, social media engagement, and e-commerce revenue.

Career Progression
Prior to her current role, Jill served as the VP of Integrated Marketing at The Glow Concept, where she spearheaded the company's digital transformation and implemented strategies that drove a 25% increase in online sales. She has also held marketing leadership positions at MAC Cosmetics, Nili Lotan New York, and Brunello Cucinelli, where she demonstrated her ability to develop and execute successful brand-building campaigns.

Academic Background
Jill holds a Bachelor's degree in Marketing from California State University-Long Beach, where she graduated with honors.

Areas of Expertise

• Integrated digital and social media marketing

• Product marketing and brand development

• Campaign planning and execution

• Data-driven decision making and analytics

• Cross-functional team leadership and collaboration

Professional Impact
During her tenure at Winky Lux, Jill has played a crucial role in the company's growth, leading the development of award-winning digital campaigns that have earned recognition from industry publications. Her ability to drive innovation and adapt to changing market trends has made her an invaluable asset to the organization.

Conclusion
Jill Keiser is a seasoned marketing executive with a proven track record of delivering impactful results for leading beauty and fashion brands. Her expertise in integrated marketing, coupled with her strategic vision and strong leadership skills, make her a valuable asset to any organization seeking to amplify its brand presence and drive sustainable growth.