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Jill Renslow

Jill Renslow, Chief Business Development | Marketing Officer



Professional Overview



Jill Renslow is a seasoned marketing and business development executive with over 20 years of experience in the retail and real estate industries. As the Chief Business Development | Marketing Officer at Mall of America, she is responsible for driving strategic growth, overseeing comprehensive marketing initiatives, and fostering valuable partnerships that enhance the mall's position as a premier shopping and entertainment destination.

Experience Summary



Current Role



As the Chief Business Development | Marketing Officer at Mall of America, Jill leads a talented team in developing and executing innovative marketing campaigns, forging strategic partnerships, and implementing data-driven initiatives to elevate the mall's brand and drive increased foot traffic and revenue. Under her leadership, Mall of America has strengthened its position as a top tourist attraction and shopping hub, consistently delivering exceptional experiences for millions of visitors annually.

Career Progression



Jill's impressive career trajectory includes roles of increasing responsibility within the Mall of America organization. She has served as the EVP of Business Development and Marketing, the SVP of Business Development and Marketing, and the VP of Marketing, demonstrating her ability to drive growth, enhance brand positioning, and deliver measurable results. Prior to joining Mall of America, Jill held the position of Director of Business Development at American Dream at Triple Five, where she played a key role in the development and marketing of this landmark mixed-use project.

Academic Background



Jill holds a Bachelor of Arts degree in Marketing from the University of Minnesota, where she graduated with distinction and was recognized for her academic excellence.

Areas of Expertise



Jill's areas of expertise include:
  • Strategic business development and partnership management

  • Integrated marketing campaign design and execution

  • Data-driven decision-making and performance optimization

  • Retail and real estate industry trends and best practices

  • Collaborative leadership and team management


Professional Impact



Throughout her career, Jill has spearheaded numerous successful initiatives that have contributed to the growth and success of the organizations she has served. Notable achievements include:
  • Driving a 25% increase in annual foot traffic at Mall of America through impactful marketing campaigns and strategic partnerships

  • Securing high-profile brand collaborations that have strengthened Mall of America's position as a premier shopping and entertainment destination

  • Implementing data-driven strategies that have resulted in a 15% increase in average customer spend


Conclusion



With her extensive experience, proven track record of success, and deep understanding of the retail and real estate industries, Jill Renslow is a strategic and innovative leader who continues to drive meaningful impact at Mall of America. Her dedication to delivering exceptional results and her commitment to shaping the future of the industry make her a valuable asset to the organization and its stakeholders.