Jill Trudeau
Brand Director, Marketing & Communications
Professional Overview
Jill Trudeau is an accomplished marketing and communications professional with over a decade of experience driving successful brand strategy and public relations initiatives across diverse industries. As the Brand Director for Marketing & Communications at ZOA Energy, she leverages her expertise in creating impactful campaigns, managing multi-stakeholder initiatives, and delivering measurable results to elevate the company's brand presence and reputation.
Experience Summary
Current Role
As the Brand Director at ZOA Energy, Jill is responsible for leading the company's marketing and communications strategy. In this role, she oversees the development and execution of innovative brand campaigns, manages public relations efforts, and collaborates cross-functionally to ensure consistent messaging and a strong brand identity. Jill's strategic vision and data-driven approach have contributed to significant improvements in brand awareness, customer engagement, and market share.
Career Progression
Prior to joining ZOA Energy, Jill held various leadership positions in the marketing and communications field. As the Public Relations and Communications Director at KAR Global, she spearheaded high-profile media relations initiatives, crisis communication strategies, and corporate social responsibility programs that enhanced the company's reputation and positioning in the industry. Earlier in her career, Jill gained valuable experience in agency settings, serving as an Account Supervisor at The Zimmerman Agency and Ketchum, where she honed her skills in client management, campaign development, and media relations.
Academic Background
Jill holds a Bachelor of Arts degree in Journalism from Florida State University, where she graduated with Honors. During her time at FSU, she gained practical experience as a Media Specialist and Education Reporter, developing a strong foundation in storytelling and media relations.
Areas of Expertise
- Brand strategy and management
- Integrated marketing communications
- Public relations and media relations
- Crisis communication and reputation management
- Digital marketing and social media
- Event planning and community engagement
- Cross-functional collaboration and stakeholder management
Professional Impact
Throughout her career, Jill has consistently delivered impactful results for her clients and employers. At KAR Global, she led the implementation of a comprehensive crisis communication plan that effectively managed a high-profile corporate incident, preserving the company's reputation and stakeholder trust. At The Zimmerman Agency, Jill spearheaded a multi-faceted marketing campaign for a major hospitality client, resulting in a 25% increase in website traffic and a 15% boost in direct bookings.
Conclusion
Jill Trudeau is a dynamic marketing and communications professional with a proven track record of driving successful brand strategies and delivering measurable results. With her deep industry expertise, collaborative leadership style, and data-driven approach, she is poised to continue making a significant impact in her role as the Brand Director at ZOA Energy.